Google Ads + MailerLite

Add new MailerLite subscribers to a Google Ads customer list

Streamline your email marketing efforts and Google Ads management with this handy workflow. When a new subscriber is added to a group in MailerLite, a customer list is set up in your Google Ads. This not only saves time but also ensures your ads reach the right audience every time. Make your online advertising efforts more targeted and efficient with this convenient automation.

When this happens...
Subscriber Added to Group
Triggers when a subscriber is added to a group.
TriggerInstant
automatically do this!
Create Customer List
Creates a customer list in Google Ads Audience Manager.
ActionWrite

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Supported triggers and actions

What does this mean?

Campaign Sent
Triggers when a campaign has been sent out.
Trigger
Instant
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- Subscriber GroupRequired
Trigger
Instant
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Subscriber Bounced
Triggers when an email to a subscriber bounces.
Trigger
Instant
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- Subscriber GroupRequired
Trigger
Instant
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Subscriber Unsubscribed
Triggers when a subscriber has unsubscribed from your mailing list.
Trigger
Instant
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- Subscriber GroupRequired
- EmailRequired
Action
Write
- Campaign nameRequired
- Email subjectRequired
- Email sender nameRequired
- Email from addressRequired
- Email contentRequired
- Subscriber Groups
- Subscriber Segments
Action
Write

- Subscriber GroupRequired
- EmailRequired
Action
Write
- EmailRequired
Action
Write
New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Scheduled
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
Action
Write
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- StatusRequired
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
Action
Search

Spam Complaint
Triggers when a subscriber issues a spam complaint about an email.
Trigger
Instant
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- AutomationRequired
Trigger
Instant
Try It
Subscriber Created
Triggers when a subscriber was created on your mailing list.
Trigger
Instant
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- AutomationRequired
Trigger
Instant
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Subscriber Fields Updated
Triggers when the subscriber fields have been updated.
Trigger
Instant
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- EmailRequired
- New EmailRequired
Action
Write
- Subscriber Groups
- EmailRequired
- Resubscribe
Action
Write
- Campaign nameRequired
- Email subjectRequired
- Email sender nameRequired
- Email from addressRequired
- Email contentRequired
- Subscriber Groups
- Subscriber Segments
Action
Write
- Email or nameRequired
Action
Search
- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
Trigger
Instant
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write
- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- Api Docs Info
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
- Description
- Message
Action
Search or write

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

Learn more Help

Related categories

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About MailerLite

MailerLite’s super-fast email marketing platform helps you grow your business online using innovative email designs, automations, email segmentation and intuitive no-code tools to create websites, landing pages, and signup forms.

Learn more Help

Related categories

Marketing Automation

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Zapier Interfaces

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

PRODUCTS

CAPABILITIES

By team

Google Ads + MailerLite

Add new MailerLite subscribers to a Google Ads customer list

Campaign Sent

Subscriber Added to Group

Subscriber Bounced

Subscriber Removed From Group

Subscriber GroupRequired

Subscriber Unsubscribed

Add Subscriber to a Group

Subscriber GroupRequired

EmailRequired

Create a Draft Campaign

Campaign nameRequired

Email subjectRequired

Email sender nameRequired

Email from addressRequired

Email contentRequired

Subscriber Groups

Subscriber Segments

Remove Subscriber From a Group

Subscriber GroupRequired

EmailRequired

Unsubscribe Subscriber

EmailRequired

New Campaign

Add Contact to Customer List With Email

Use Google Ads as...Required

Managed Account

Customer ListRequired

EmailRequired

Message

Create Customer List

NameRequired

Description

Message

Remove Contact From Customer List

Use Google Ads as...Required

Managed Account

Customer ListRequired

Customer IdentifierRequired

Message

Set Campaign Status

StatusRequired

Find Campaign by Id

Use Google As...Required

Find Customer List

NameRequired

Spam Complaint

Subscriber Completed Automation

AutomationRequired

Subscriber Created

Subscriber Triggered Automation

AutomationRequired

Subscriber Fields Updated

Change Subscriber Email

EmailRequired

New EmailRequired

Create or Update Subscriber

Subscriber Groups

EmailRequired

Resubscribe

Send a Campaign

Campaign nameRequired

Email subjectRequired

Email sender nameRequired

Email from addressRequired

Email contentRequired

Subscriber Groups

Subscriber Segments

Find a Subscriber

Email or nameRequired

New Lead Form Entry

Use Google Ads as...Required

Managed Account

Lead FormRequired

Add Contact to Customer List

Use Google Ads as...Required