Put MSG91 to work with AI and enterprise-grade automation
Automate smarter with MSG91 and scale with confidence. Zapier is built for enterprise-grade security, compliance, and performance.
- No-code AI automation
- Full audit trails and controls
- SOC 2 and GDPR compliant
- Easy visual workflow builder
- 9,000+ apps, 450+ AI tools
- Free tier available
Or pick an app to pair with
Pipedrive
CRM (Customer Relationship Management)
Google Forms
Forms & Surveys, Google
Facebook Lead Ads
Ads & Conversion, Facebook
WooCommerce
eCommerce, WordPress
Gmail
Email, Google
HubSpot
Marketing Automation
Airtable
Databases
Calendly
Scheduling & Booking
Typeform
Forms & Surveys
Pipedrive
CRM (Customer Relationship Management)
Google Forms
Forms & Surveys, Google
Facebook Lead Ads
Ads & Conversion, Facebook
WooCommerce
eCommerce, WordPress
Gmail
Email, Google
HubSpot
Marketing Automation
Pipedrive
CRM (Customer Relationship Management)
Google Forms
Forms & Surveys, Google
Facebook Lead Ads
Ads & Conversion, Facebook
WooCommerce
eCommerce, WordPress
Gmail
Email, Google
HubSpot
Marketing Automation
Airtable
Databases
Calendly
Scheduling & Booking
Typeform
Forms & Surveys
Join millions worldwide who automate their work using Zapier
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- PhoneBook IDRequired
ActionWrite- Send SMS ToRequired
- MessageRequired
- Sender IDRequired
- RouteRequired
- Flash
- Unicode
- DLT Template IDRequired
- Schedule Time
ActionWrite
- Select CampaignRequired
- Mobile Number
- Email
ActionWrite
For builders
Let your AI safely access MSG91
Go beyond Zap workflows. Install Zapier in your AI to call MSG91 actions directly from your agents—with governance built in. Authenticate once. Revoke access anytime.
No code
Install Zapier MCPCall actions in natural language with Zapier MCP
Act in MSG91 from your AI—no exposed credentials, and you control which actions your AI can touch. One install covers 9,000+ other apps.
Example actions on this page
Works with
Claude · ChatGPT · Cursor · Any MCP-compatible AI
Code
Open the SDK docsWork in code with the Zapier SDK
Expose MSG91 actions from backend services, scripts, or agent code. Zapier handles the OAuth and scoped permissions. Access 9,000+ apps, plus thousands more with .fetch().
Install
npm install @zapier/zapier-sdk npm install -D @zapier/zapier-sdk-cli zapier-sdk login # create a MSG91 connection @ https://zapier.com/app/assets/connections
Run an action
// Typescript
import { createZapierSdk } from "@zapier/zapier-sdk";
const zapier = createZapierSdk();
const { data: connection } = await zapier.findFirstConnection({ app: "msg91", owner: "me" });
await zapier.runAction({
app: 'msg91',
action: 'add_contacts_segmento',
connection: connection.id,
input: {
{inputKeyValuePairs}
},
});Direct API calls to raw endpoints through fetch are not yet subject to org-level app and action restrictions.
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