Add or update Marketo leads from new labeled emails on Gmail

Sometimes your best prospects come in via email, outside the normal channels. That doesn't mean they're any harder to track. Activate this integration, and it'll be a simple matter of labeling all the emails you want. Zapier will then create a new lead on Marketo from every new message you label, updating their details if they're already in your system.

How this Gmail-Marketo integration works

  1. A new email is labeled on Gmail
  2. Zapier automatically Marketo

Apps involved

  • Gmail
  • Marketo
Add or update Marketo leads from new labeled emails on Gmail
Gmail integration logo

One of the most popular email services, Gmail keeps track of all your emails with treaded conversations, tags, and Google-powered search to locate find any message you need.

Marketo integration logo

Marketo's marketing automation software helps marketers engage customers and prospects.

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