Facebook Conversions + Twilio

Facebook Conversions + Twilio integrations

Log new Twilio calls and send Facebook Conversions lead events

Easily track your phone leads from Twilio and boost your marketing efforts with this workflow. Whenever you receive a new call in Twilio, this automation will send a lead event to the Facebook Conversions app, ensuring accurate tracking and improved ad targeting for your campaigns. Save time and improve your marketing ROI with this simple yet effective integration.

When this happens...
New CallTriggers when a call is finished on your Twilio number.
TriggerInstant
automatically do this!
Send Lead EventPublish lead events to Conversions API
ActionWrite

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More things you can do with Twilio and Facebook Conversions

Discover other triggers and actions you can use with Twilio and Facebook Conversions

New Phone Number
Triggers when you add a new phone number.
Trigger
Polling
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New Recording
Triggers when a new recording is available on your account.
Trigger
Polling
Try It
New Transcription
Triggers when a new transcription is available on your account.
Trigger
Polling
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- From Number
  Required
- To_number
  Required
- Message
  Required
- Voice
- Language
- Send Digits
Action
Write
- From Number
  Required
- Alphanumeric Sender ID
- To_number
  Required
- Message
  Required
- Media_url
- Send Large Messages?
Action
Write

Send Funnel Event
Publish lead updates from your funnel.
Action
Write
Send Other Event
Publish other events to Conversions API
Action
Write

- Instructions_copy
Trigger
Instant
Try It
- To Number
  Required
- Apply US Prefix
Trigger
Polling
Try It
- To Number
  Required
Trigger
Polling
Try It
- Help Text
- From Number
  Required
- Alphanumeric Sender ID
- To_number
  Required
- Message
  Required
- Media_url
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
Send Lead Event
Publish lead events to Conversions API
Action
Write
Send Purchase Event
Publish purchase events to Conversions API
Action
Write

About Facebook Conversions

Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.

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Related categories

Ads & Conversion

Facebook

About Twilio

An easy tool for developers to send and receive SMS and voice calls.

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Related categories

Phone & SMS

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Related Zap Templates

Track new Twilio transcriptions by sending funnel events to Facebook Conversions

Log new Twilio calls and send Facebook Conversions purchase events