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Capture industry news signals as prospect records hourly

Automatically scan industry news and identify company signals across Schedule by Zapier and Code by Zapier. Create and update prospect records in Zapier Tables when hourly news drops, signals appear, or exec changes—so you can log outreach drafts, capture priority leads, and notify review without manual prospecting.

How this automation captures prospect signals at scale

When hourly industry news scans show new funding, hiring, launch, or executive change signals, manual prospecting falls behind. This automation runs JavaScript to classify signals and generate outreach drafts, then creates prospect records in Zapier Tables—so your team can follow up faster.

  1. 1.Runs hourly industry scan

    Integrate Schedule by Zapier and scheduling tools to detect new industry news signals and trigger company signal classification.

    Schedule by Zapieror swap with your favorite app
  2. 2.Classifies signals and drafts outreach

    Integrate Code by Zapier, external news APIs, and data processing tools to classify signal types and generate outreach drafts.

    Code by Zapieror swap with your favorite app
  3. 3.Refines outreach draft

    Integrate Code by Zapier and text generation tools to generate a concise signal-specific outreach draft for mapping.

    Code by Zapieror swap with your favorite app
  4. 4.Creates prospect record

    Integrate Zapier Tables and database mapping tools to create records with signal notes and outreach messages.

    Zapier Tablesor swap with your favorite app

Automate your work, your way

Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

Trusted by 3.4 million companies

Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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Set up in minutes

Zapier connects your tools, triggers actions from real-time data, and streamlines workflows so your team can focus on what matters most.

  1. Step 1

    Connect your tools

    Bring your apps together so information can move automatically between the tools your team already uses.

  2. Step 2

    Define the trigger

    Choose the events that should start your workflow, like a new submission, updated record, completed task, or customer action.

  3. Step 3

    Automate and measure

    Let your workflow handle follow-ups, updates, notifications, and reporting so your team can track progress and act faster.

See how teams are automating with Zapier (and loving it!)

Smart Charge America

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.ai

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

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