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Connect Shopify and Trustpilot to power AI-driven automation

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How Zapier works

Zapier makes it easy to integrate Shopify with Trustpilot - no code necessary. See how you can get setup in minutes.

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Shopify
Shopify logo
Shopify
1. Choose trigger event
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Trustpilot
Trustpilot logo
Trustpilot
2. Choose action
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1. Select the event
Setup
Test
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Shopify
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Blog" from Shopify.

Add your action

An action happens after the trigger—such as "Create Invitation" in Trustpilot.

You’re connected!

Zapier seamlessly connects Shopify and Trustpilot, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Shopify triggers, actions, and search
    New Blog

    Triggers when a new blog is added to your Shopify store.

    Trigger
    Polling
    Try It
    • Risk level
    Trigger
    Polling
    Try It
  • Shopify triggers, actions, and search
    New Cancelled Order

    Triggers whenever an order is cancelled (with line item support).

    Trigger
    Instant
    Try It
  • Shopify triggers, actions, and search
    New Customer

    Triggers when a new customer is added to your Shopify account.

    Trigger
    Instant
    Try It
    • Blog
      Required
    • Blog Entry Status
    Trigger
    Polling
    Try It
    • Abandoned cart age (hours)
      Required
    Trigger
    Polling
    Try It
  • Shopify triggers, actions, and search
    New Company

    Triggers when a new company is created.

    Trigger
    Instant
    Try It
  • Shopify triggers, actions, and search
    New Draft Order

    Triggers when a new draft order is created.

    Trigger
    Instant
    Try It

For AI agents & developers

Use Shopify and Trustpilot with AI agents and code

Beyond Zap workflows. Call Shopify and Trustpilot actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Shopify and Trustpilot actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

  • Add Line Item to Order
  • Create Invitation

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP
Typescript

Call from code with the Zapier SDK

Trigger Shopify and Trustpilot actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* shopify / trustpilot action */ });
Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Connect Shopify and Trustpilot to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Shopify on the Zapier blog

Make work flow with AI

Level up your Shopify to Trustpilot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Shopify + Trustpilot integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Shopify and Trustpilot

How does the Shopify and Trustpilot integration work?

The integration between Shopify and Trustpilot typically involves using triggers and actions. When a specific action occurs in Shopify, such as the completion of an order, our system can trigger an automatic invitation for the customer to leave a review on Trustpilot.

What triggers are available when integrating Shopify with Trustpilot?

Triggers for the integration include actions like successful order completions, shipment updates, or refund processing in Shopify. These triggers can prompt automated actions, such as sending review invitations or updating customer feedback status on Trustpilot.

Can I customize what kind of reviews are requested after a purchase?

Yes, you can customize the criteria for sending out review requests. For instance, you might set the trigger to send invitations only for orders over a certain amount or only after an item has been shipped and delivered.

Is it possible to delay sending a review request after an order is completed on Shopify?

Absolutely, we provide the ability to delay sending review invites until after additional conditions are met. This could mean waiting until an item is confirmed delivered before reaching out for feedback.

How do I stop duplicate review invitations from being sent?

Our integration setup allows you to define conditions under which duplicates are avoided. By setting specific criteria or rules around triggering events, duplicates are effectively minimized or eliminated.

Can negative reviews on Trustpilot be automatically handled by our team using this integration?

While automatic handling can't directly adjust reviews, you can set up notifications via our integration to alert your team immediately if a negative review is posted. This allows your team to respond promptly according to your customer service policies.

Does integrating with Trustpilot affect my existing customer data in Shopify?

No, integrating with Trustpilot does not alter your existing customer data within Shopify. The integration works through APIs that read necessary data without making changes unless explicitly programmed within specific flows.

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About Shopify
Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.
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eCommerce
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About Trustpilot
Trustpilot is the world's most powerful review platform, helping your business collect and easily manage customer reviews. Trustpilot gives people a place to share and discover reviews of businesses, while giving every business the tools to turn consumer feedback into business results.
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Related categories
Reviews

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