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Zapier makes it easy to integrate Salesforce with Trustpilot - no code necessary. See how you can get setup in minutes.
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Salesforce
Salesforce
1. Choose trigger event
Trustpilot
Trustpilot
2. Choose action
1. Select the event
Setup
Test
Salesforce
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Case Attachment" from Salesforce.
Add your action
An action happens after the trigger—such as "Create Invitation" in Trustpilot.
You’re connected!
Zapier seamlessly connects Salesforce and Trustpilot, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
New Case Attachment
Triggers when a new Attachment is added to a case.
Create a new record or update an existing record in your app.
Campaign
Required
Lead
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Lead
Required
Account
Required
Opportunity
Create new opportunity?
Converted Status
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Parent Object
Required
Use Assignment Rules
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note Title
Required
Note Content
Required
Salesforce Object
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Use Assignment Rules
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Salesforce Object
Required
Use Assignment Rules
Allow Duplicates
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Warning
Salesforce Object
Required
Record ID
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Report
Required
Include details
Number of custom filters
Row groupings
Column groupings
Summary calculations
Detail columns
Sort order
Report format
Advanced report options
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Contact to Update
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Salesforce Object
Required
Record to Update
Required
Use Assignment Rules
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Stop on error
Required
HTTP Method
Required
URL
Required
Query string parameters
Additional request headers
Body
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
SOSL Query
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Salesforce Object
Required
Search Value
Required
Second Field to Search By
Second Search Value
Search Operator
Action
This is an event a Zap performs.
Search
Find existing data in your app
Salesforce Object
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Salesforce Object
Required
Record ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Salesforce Object
Required
SOQL WHERE Clause
Required
Sort by
Sort Order
Maximum Number of Records
Use Assignment Rules
Allow Duplicates
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Salesforce and Trustpilot with AI agents and code
Beyond Zap workflows. Call Salesforce and Trustpilot actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Salesforce and Trustpilot actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Add Contact to Campaign
Create Invitation
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers who say using Zapier has made them better at their job
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Customers have created over 25 million Zaps on the platform
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The average user takes less than 6 minutes to set up a Zap
Practical ways you can use Salesforce and Trustpilot
Invite customers to review closed deals.
When an opportunity is marked as closed in Salesforce, Zapier triggers an invitation for the customer to leave a review on Trustpilot. Closing the feedback loop ensures continuous improvement while growing the business's online reputation.
Set up an integration where Zapier initiates Trustpilot review requests based on specific Salesforce events. This reduces manual processes and ensures timely invitations, improving operational efficiency and customer interaction tracking.
Request customer reviews from new Salesforce contacts.
Whenever a new contact is created in Salesforce, Zapier sends a review invitation through Trustpilot. This ensures consistent customer feedback collection, streamlining the review process and enabling the marketing team to gather insights more efficiently.
Learn how to automate Salesforce on the Zapier blog
Make work flow with AI
Level up your Salesforce to Trustpilot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Salesforce + Trustpilot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Salesforce and Trustpilot
How can I integrate Salesforce with Trustpilot?
You can integrate Salesforce with Trustpilot using automation tools that support connecting these two platforms, enabling specific triggers in Salesforce to execute actions in Trustpilot, such as sending review invitations automatically.
Can I automate review requests in Trustpilot based on events in Salesforce?
Yes, you can set up triggers in Salesforce for specific events like closed deals to automatically send review requests through Trustpilot, enhancing your customer feedback loop efficiently.
What kind of triggers in Salesforce can initiate actions on Trustpilot?
Triggers such as new contact creation, opportunity stage changes, or deal closures in Salesforce can prompt actions like review request initiation or follow-up emails being automatically sent via Trustpilot.
Can I sync customer data between Salesforce and Trustpilot?
While direct syncing isn't supported natively, automation services allow mapping fields so that information like customer names and emails captured in Salesforce can be used for customized actions within Trustpilot.
Is it possible to use data from a completed survey on Trustpilot within Salesforce?
Yes, you can set up actions where data collected from surveys completed on Trustpilot is synced back to relevant records within your Salesforce system for comprehensive data utilization.
What happens if there’s an update on a record in Salesforce that has already triggered an action on Trustpilot?
Additional logic or filters may need to be employed. For instance, it's possible to define conditions under which updates trigger new review requests or skip the action if a request was already made.
How do I handle authentication between Salesforce and Trustpilot during integration setup?
Authentication typically involves using API keys or credentials provided by both platforms. Our system guides you through a secure setup process ensuring the right permissions are granted for seamless integration operations.
About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About Trustpilot
Trustpilot is the world's most powerful review platform, helping your business collect and easily manage customer reviews. Trustpilot gives people a place to share and discover reviews of businesses, while giving every business the tools to turn consumer feedback into business results.
