Put The Value Builder System™ to work with AI and enterprise-grade automation
Automate smarter with The Value Builder System™ and scale with confidence. Zapier is built for enterprise-grade security, compliance, and performance.
- No-code AI automation
- Full audit trails and controls
- SOC 2 and GDPR compliant
- Easy visual workflow builder
- 9,000+ apps, 450+ AI tools
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Or pick an app to pair with
LeadConnector
Marketing Automation
HubSpot
Marketing Automation
Apollo
Sales & CRM
Microsoft Excel
Microsoft, Spreadsheets
ActiveCampaign
Marketing Automation
ClickFunnels
Website & App Building
Pipedrive
CRM (Customer Relationship Management)
DropFunnels
Website Builders
Calendly
Scheduling & Booking
LeadConnector
Marketing Automation
HubSpot
Marketing Automation
Apollo
Sales & CRM
Microsoft Excel
Microsoft, Spreadsheets
ActiveCampaign
Marketing Automation
ClickFunnels
Website & App Building
LeadConnector
Marketing Automation
HubSpot
Marketing Automation
Apollo
Sales & CRM
Microsoft Excel
Microsoft, Spreadsheets
ActiveCampaign
Marketing Automation
ClickFunnels
Website & App Building
Pipedrive
CRM (Customer Relationship Management)
DropFunnels
Website Builders
Calendly
Scheduling & Booking
Join millions worldwide who automate their work using Zapier
Launch your first automated workflow
Trigger new lead in Pipedrive and activate contact nurture cycle in The Value Builder System™
Activate nurture cycles for new or updated Zoho CRM contacts in The Value Builder System™
PremiumDetails
Add new Follow Up Boss contacts to activate contact nurture cycle in The Value Builder System™
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Activity Feed
Triggers when a new activity feed is added to Value Builder.
Try ItTriggerInstant - Opened Email by Contact
Triggers when a contact opens an email.
Try ItTriggerInstant - Sent Email to Contact
Triggers when a contact is sent an email.
Try ItTriggerInstant - New Contact
Triggers when a new contact is added to Value Builder.
Try ItTriggerInstant
- Clicked Email by Contact
Triggers when a contact clicks a link on CTA in an email.
Try ItTriggerInstant - Open/Click Contact Email
Triggers when a contact interacts with an email (open, click).
Try ItTriggerInstant - Engagement Program Activated
Triggers when an engagement program is activated for a contact.
Try ItTriggerInstant - Unsubscribe Contact From Nurture Cycle
Triggers when a contact unsubscribes from Nurture Cycle.
Try ItTriggerInstant
For builders
Let your AI safely access The Value Builder System™
Go beyond Zap workflows. Install Zapier in your AI to call The Value Builder System™ actions directly from your agents—with governance built in. Authenticate once. Revoke access anytime.
No code
Install Zapier MCPCall actions in natural language with Zapier MCP
Act in The Value Builder System™ from your AI—no exposed credentials, and you control which actions your AI can touch. One install covers 9,000+ other apps.
Example actions on this page
Works with
Claude · ChatGPT · Cursor · Any MCP-compatible AI
Code
Open the SDK docsWork in code with the Zapier SDK
Expose The Value Builder System™ actions from backend services, scripts, or agent code. Zapier handles the OAuth and scoped permissions. Access 9,000+ apps, plus thousands more with .fetch().
Install
npm install @zapier/zapier-sdk npm install -D @zapier/zapier-sdk-cli zapier-sdk login # create a The Value Builder System™ connection @ https://zapier.com/app/assets/connections
Run an action
// Typescript
import { createZapierSdk } from "@zapier/zapier-sdk";
const zapier = createZapierSdk();
const { data: connection } = await zapier.findFirstConnection({ app: "the-value-builder-systemtm-ca180", owner: "me" });
await zapier.runAction({
app: 'the-value-builder-systemtm-ca180',
action: 'contact_activate_nurture_cycle',
connection: connection.id,
input: {
{inputKeyValuePairs}
},
});Direct API calls to raw endpoints through fetch are not yet subject to org-level app and action restrictions.
The Value Builder System™ Help & Support
Common questions
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