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HubSpot
HubSpot
1. Choose trigger event
Trustpilot
Trustpilot
2. Choose action
1. Select the event
Setup
Test
HubSpot
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Company" from HubSpot.
Add your action
An action happens after the trigger—such as "Create Invitation" in Trustpilot.
You’re connected!
Zapier seamlessly connects HubSpot and Trustpilot, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Note
Name
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Contact
Creates a Contact in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create CRM Object
Creates a CRM object in HubSpot
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
List Name
Required
Object Type
Required
Processing Type
Required
Folder ID
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Type of Custom Object
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Deal
Creates a Deal in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Workflow Name
Required
Contact's Email
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Contact ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Deal ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Line_item ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Ticket ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Blog URL
Required
Blog Author
Required
Publish This Post?
Required
Blog Post URL
Required
Blog Post Title
Required
Blog Post Content
Required
Meta Description
Required
Featured image URL
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Product
Creates a Product in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Remove Associations
Removes associations between objects.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Form
Required
Note
HubSpot usertoken
IP address
Page name
Page URI
Page ID
SFDC campaign ID
GoToWebinar key/ID
Submission timestamp
Skip validation
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Company
Update a Company in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Deal
Update a Deal in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update CRM Object
Updates a CRM object in HubSpot
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Ticket
Update a Ticket in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Email
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Note
Contact Email
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Find CRM Object
Finds CRM objects by searching with filters
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Type of Custom Object
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Owner email
Required
Search among deactivated owners
Action
This is an event a Zap performs.
Search
Find existing data in your app
Owner Id
Required
Search among deactivated owners
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Name
Required
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Name
Required
Note
Company
Contact
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use HubSpot and Trustpilot with AI agents and code
Beyond Zap workflows. Call HubSpot and Trustpilot actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose HubSpot and Trustpilot actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Update Contact Subscription Preferences
Create Invitation
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers have created over 25 million Zaps on the platform
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The average user takes less than 6 minutes to set up a Zap
Practical ways you can use HubSpot and Trustpilot
Send review invites for new deals.
Once a deal is closed and marked as new in HubSpot, Zapier automatically sends the customer a Trustpilot review invitation. This helps business owners effectively gather feedback from recent transactions, improving customer satisfaction insights. Automating this ensures consistent review generation with minimal effort.
Each time a support ticket is updated in HubSpot, Zapier triggers a review invitation to the customer via Trustpilot. This allows support teams to gauge customer satisfaction more effectively, closing the feedback loop. Automating this process improves response accuracy and saves valuable time that would otherwise be spent on manual follow-ups.
When a new contact is created in HubSpot, Zapier sends them a review invitation through Trustpilot. This automation helps marketers collect more customer reviews, enhancing brand credibility. By automating the process, it saves time and can increase the total review collection rates significantly.
Level up your HubSpot to Trustpilot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about HubSpot + Trustpilot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and Trustpilot
How can I integrate HubSpot with Trustpilot?
To integrate HubSpot with Trustpilot, you will need to set up automated workflows using our platform. You can create Zaps—automated tasks that connect your apps and services. The triggers in HubSpot, such as 'New Contact' or 'New Deal,' can be linked with actions in Trustpilot like 'Send Invitation' for a review.
Can I automate sending review invitations through the integration?
Yes, the integration allows you to automate the process of sending review invitations from Trustpilot. For instance, when a new contact is created in HubSpot, an invitation to leave a review on Trustpilot can be automatically sent.
What triggers are available for connecting HubSpot and Trustpilot?
Our integration supports various triggers from HubSpot such as 'New Contact,' 'Contact Property Change,' and 'New Deal.' These triggers can initiate actions within Trustpilot, allowing seamless workflow automation.
Are there any pre-built templates for integrating these platforms?
We provide pre-built Zap templates that make it easy to connect HubSpot with Trustpilot. These templates serve as a starting point and can be customized according to your specific requirements.
Is it possible to filter which contacts receive review invitations?
Yes, you can apply filters in your Zaps based on criteria like location, deal size, or lifecycle stage. This ensures that only selected contacts from HubSpot are targeted for review requests via Trustpilot.
Can I update contact information in Trustpilot based on changes in HubSpot?
While updates flow primarily from HubSpot triggers into actions within Trustpilot, certain updates such as sending updated contact details automatically aren't supported due to API limitations of our current integration setup.
Does the integration allow custom actions beyond what is provided by default templates?
Yes, while we offer default actions through templates, users have the flexibility to use custom automations tailored specifically to their needs by defining unique workflows using our platform's features.
About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About Trustpilot
Trustpilot is the world's most powerful review platform, helping your business collect and easily manage customer reviews. Trustpilot gives people a place to share and discover reviews of businesses, while giving every business the tools to turn consumer feedback into business results.
