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Google Ads + Mailchimp

Turn link clicks in Mailchimp into new contacts on your Google Ads customer list

When a link is clicked in Mailchimp, this workflow will swiftly add the contact to your customer list in Google Ads. It's an efficient way to expand your audience reach and save time editing lists manually. Engage more with your Mailchimp audience by utilizing their interest to contribute to your Google Ads strategy.

When a link is clicked in Mailchimp, this workflow will swiftly add the contact to your customer list in Google Ads. It's an efficient way to expand your audience reach and save time editing lists manually. Engage more with your Mailchimp audience by utilizing their interest to contribute to your Google Ads strategy.

  1. When this happens...
    MailchimpMailchimp
    Link Clicked

    Triggers when a recipient clicks a pre-specified link in your campaign.

    TriggerScheduled
  2. automatically do this!
    Google AdsGoogle Ads
    Add Contact to Customer List With Email

    Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.

    ActionWrite
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Supported triggers and actions

What does this mean?
    • Audience

    • Status

    Trigger
    Scheduled
    Try It
    • Audience

    • LinkRequired

    • Trigger on every click from a subscriber?

    Trigger
    Scheduled
    Try It
    • StoreRequired

    Trigger
    Scheduled
    Try It
    • Audience

    • Trigger on every open from a subscriber?

    Trigger
    Scheduled
    Try It
  • Mailchimp triggers, actions, and search

    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Scheduled
    Try It
    • AudienceRequired

    • Note About Samples

    Trigger
    Instant
    Try It
    • AudienceRequired

    Trigger
    Instant
    Try It
google-ads logo
google-ads logo

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Learn moreHelp

Related categories

  • Ads & Conversion
  • Google

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About Mailchimp

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

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