Ecwid by Lightspeed + Google Ads

Add new Ecwid by Lightspeed customers to Google Ads contact list

Boost your marketing efforts with this efficient workflow. Whenever you gain a new customer on Ecwid by Lightspeed, this automation adds their details straight to your customer list in Google Ads. It's an effortless way to ensure your ad reach extends to your latest customers, enhancing your promotional strategies.

When this happens...
New Customer
Triggers when a new customer is created.
TriggerScheduled
automatically do this!
Add Contact to Customer List
Adds a contact to a customer list. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.
ActionWrite

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Supported triggers and actions

What does this mean?

New Abandoned Cart
Triggered when a customer leaves an online store without making a purchase.
Trigger
Scheduled
Try It
- Payment Status
- Fulfillment Status
Trigger
Scheduled
Try It
- Payment Status
- Fulfillment Status
Trigger
Scheduled
Try It
- Payment Status
- Fulfillment Status
Trigger
Scheduled
Try It
- Coupon NameRequired
- Coupon CodeRequired
- Discount
- Discount Type
- Status
- Launch Date
- Expiration Date
- Total Limit
- Uses Limit
- applicationLimit
- Order Count
- repeatCustomerOnly
- catalogLimitProducts
- catalogLimitCategories
Action
Write

- TitleRequired
- PriceRequired
- SKU Number
- Description
- Quantity
- Weight
- Enabled
- Unlimited
- Compare To Price
- Is Shipping Required
- Warning Limit
Action
Write
- Keyword
- Name
- Email
- Group ID
- Minimum number of order a customer placed
- Maximum number of order a customer placed
- Accept Marketing
- Created From
- Created To
- Updated From
- Updated To
Action
Search

- Keyword
- SKU
- Product ID
- Enabled
Action
Search
- Keyword
- SKU Number
- Product ID
- Enabled
- TitleRequired
- PriceRequired
- Description
- Quantity
- Weight
- Unlimited
- Compare To Price
- Is Shipping Required
- Warning Limit
Action
Search or write
- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
Trigger
Instant
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write
- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- Api Docs Info
- HTTP MethodRequired
- URLRequired
- Query String Parameters
- Headers
- Additional Request Headers
- Body
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
- Description
- Message
Action
Search or write

- Customer Email
Trigger
Scheduled
Try It
New Paid Order
Triggered when a new paid order is placed (with line item support).
Trigger
Scheduled
Try It
New Product
Triggers when a new product is created.
Trigger
Scheduled
Try It
- Customer's EmailRequired
- Customer's Password
- Customer group ID
Action
Write
- EmailRequired
- Payment StatusRequired
- Fulfilment StatusRequired
- Product NameRequired
- Product PriceRequired
- Product QuantityRequired
- Product SKU
- Product Weight
- Payment Method
- Total
- Tax
- Order Comments
- Shipping Rate
- Shipping Person Name
- Shipping Method Name
- Shipping Person Company Name
- Shipping Person Street
- Shipping Person City
- Shipping Person Country Code
- Shipping Person Postal Code
- Shipping Person State Code
- Shipping Person Phone
- Billing Person Name
- Billing Person Company Name
- Billing Person Street
- Billing Person City
- Billing Person Country Code
- Billing Person Postal Code
- Billing Person State Code
- Billing Person Phone
- Subtotal
- Payment Module
- customerTaxExempt
- customerTaxId
- customerTaxIdValid
- reversedTaxApplied
- IP Address
- Coupon Discount
- Referer Url
- Volume Discount
- Customer ID
- Hidden
- Membership Based Discount
- Total And Membership Based Discount
- Discount
- Global Referer
- Create Date
- Customer Group
- Tracking Number
- Payment Message
- External Transaction ID
- Affiliate ID
- Private Admin Notes
- Pickup Time
- Accept Marketing
- Disable All Customer Notifications
- External Fulfillment
- External Order ID
Action
Write
- Product IDRequired
- SKU
- Name
- Quantity
- Unlimited
- Price
- Compare To Price
- Weight
- Enabled
- Description
Action
Write
- Keywords
- Order Number
- Vendor Order Number
- Email
- Customer ID
- Payment Status
- Fulfillment Status
- Accept Marketing
- Referer ID
- Product ID
- Coupon Code
- Total From
- Total To
- Created From
- Created To
- Updated From
- Updated To
- Payment Method
- Shipping Method
Action
Search
- Keyword
- Name
- Customer's EmailRequired
- Group ID
- Minimum number of order a customer placed
- Maximum number of order a customer placed
- Accept Marketing
- Created From
- Created To
- Updated From
- Updated To
- Customer's Password
- Customer group ID
Action
Search or write
New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Scheduled
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
Action
Write
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- StatusRequired
Action
Write
- Use Google As...Required
Action
Search
- NameRequired
Action
Search

About Ecwid by Lightspeed

Ecwid by Lightspeed is a cloud online store builder which lets you instantly launch an online store on any website, Facebook page, or multiple sites simultaneously.

Learn more Help

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About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

Learn more Help

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PRODUCTS

CAPABILITIES

By team

Ecwid by Lightspeed + Google Ads

Add new Ecwid by Lightspeed customers to Google Ads contact list

New Abandoned Cart

New Order

Payment Status

Fulfillment Status

New Pickup Order

Payment Status

Fulfillment Status

New Shipping Order

Payment Status

Fulfillment Status

Create Discount Coupon

Coupon CodeRequired

Discount

Discount Type

Status

Launch Date

Expiration Date

Total Limit

Uses Limit

applicationLimit

Order Count

repeatCustomerOnly

catalogLimitProducts

catalogLimitCategories

Create Product

TitleRequired

PriceRequired

SKU Number

Description

Quantity

Weight

Enabled

Unlimited

Compare To Price

Is Shipping Required

Warning Limit

Find Customer

Keyword

Name

Email

Group ID

Minimum number of order a customer placed

Maximum number of order a customer placed

Accept Marketing

Created From

Created To

Updated From

Updated To

Find Product

Keyword

SKU

Product ID

Enabled

Find or Create Product

Keyword

SKU Number

Product ID

Enabled

TitleRequired

PriceRequired

Description

Quantity

Weight

Unlimited

Compare To Price

Is Shipping Required

Warning Limit

New Lead Form Entry

Use Google Ads as...Required

Managed Account

Lead FormRequired

Add Contact to Customer List

Use Google Ads as...Required

Managed Account

Customer ListRequired