When this happens...
MailchimpNew Subscriber
Then do this...
BoomTownCreate Lead

Now when new subscribers are added to your MailChimp email list they will become leads in BoomTown. MailChimp is a great tool for branded email content such as market updates or holiday wishes. Combine this with a separate subscription to BoomTown’s listing data for the perfect mix of branded, and relevant info to your database.

How this MailChimp-BoomTown integration works

  1. A new subscriber is added on MailChimp
  2. Zapier creates a new lead in BoomTown

Apps involved

  • MailChimp
  • BoomTown

Why Zapier?


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It's easy to connect BoomTown + Mailchimp and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Subscriber

Triggers when a new subscriber is added to an audience.

Create Lead

Creates a new lead.

Updated Subscriber

Triggers when a subscriber is added or updated in an audience.

Add/Update Subscriber

Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.

New Campaign

Triggers when a new campaign is created or sent.

Unsubscribe Email

Unsubscribe an email address from an audience of your choosing.

To-Do Created

Triggered when a To-Do is created for an assigned lead.

Send Campaign

Sends a campaign draft. PLEASE NOTE: This action sends an email to everyone signed up to the Campaign. Are you trying to send an email to just one person? Set up an Automation within MailChimp and assign the welcome email to a tag. Then assign that tag to your customer with the Add Subscriber To Tag Action.

Tag Removed

Triggered when a tag is removed from an assigned lead.

Create Campaign

Creates a campaign draft.

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BoomTown is a software platform designed to help real estate professionals generate leads, manage contacts, and run their business better.

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

See Mailchimp Integrations