Pardot MCP
Marketing Automation
Use Pardot MCP to take action in your AI tools
Use Zapier Agents for a quick no-code setup, or connect to any AI environment with the Zapier MCP server.
Try in any AI platformSupported actions
Add Prospect to List
Adds an existing prospect to a list.
Create Prospect
Creates a new Prospect record within Pardot.
Remove Prospect From List
Removes an existing prospect from a list.
Send List Email
Creates and sends a list email.
Update Prospect
Updates an existing prospect.
API Request (Beta)
This is an advanced action which makes a raw HTTP request that includes this integration's authentication.
Find Prospect
Finds an existing prospect by email address.
Find or Create Prospect
Find or Create Prospect
Use Pardot MCP with any AI assistant
Zapier Pardot MCP lets you connect Pardot's actions with any AI tool that supports MCP, all without managing integrations or writing glue code. It's built for developers who want flexibility without complexity.
Step 1: Generate your secure MCP URL
Get your unique, dynamic MCP server URL instantly. This endpoint securely connects your AI assistant to Zapier's vast integration network.
Step 2: Choose your Zapier Actions
Customize the specific actions your AI assistant can perform within Pardot. Select and scope actions to align with your Pardot workflows.

Step 3: Connect with your tool of choice
Integrate your AI Assistant seamlessly using your generated MCP endpoint, enabling your AI Assistant to execute real-world tasks securely and reliably.
Introducing the Zapier MCP integration
Why developers love Zapier MCP
- No need to build or host your own APIs
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- Secure, scoped access by default
- Works across your favorite dev tools