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Easy newsletter growth with Livestorm

By Elena Alston · April 19, 2021
Livestorm app logo connecting to the Mailchimp app logo on an orange background.

In the business of hosting regular webinars? Livestorm, a tool to promote, host, and analyze online events, does a pretty swell job at helping you do yours. By 2022, online videos will make up more than 82% of all consumer internet traffic—that includes webinars. What you can take away from that: Online videos are in demand. Period. 

But once a webinar (or any other event, including a conference, podcast interview, or online course) is done and dusted, keeping your audience's interest in your brand alive is the next big step. 

Hooking your attendees up to your marketing strategy is a sure-fire way to keep them engaged and coming back to your product. But how do you easily build that follow-up into your team's workload? Whether you send a regular email newsletter, want to share upcoming events, or nurture leads with other marketing campaigns, there's a Zap—our automated workflows—that will do the heavy lifting for you. 

The challenge: For every one of your webinar attendees, it can take an age to add each of them to your Mailchimp lists manually—and also leaves room wide open for human error.  

The solution: Speed up your email marketing strategy by linking Livestorm directly to Mailchimp. That way, you'll be able to sign up each attendee to your newsletter—automatically—so you can forget about continually scouring attendance lists and updating them yourself. 

Visual of Livestorm Zapier workflow

Ready to try it yourself? To get started with a Zap template—our pre-made workflows—just click on it, and we'll guide you through the set-up process. It only takes a few minutes.

Top tip: Remember to make sure anyone you sign up for your newsletter has opted in to receive these communications first. 

Zap difficulty: Beginner

This is just the start of all that you can do with Livestorm and Zapier. Zapier supports thousands of apps, so you can automate almost any task at work. Start building your Zap now and see what you can create. 

New to Zapier? It's an automation tool that helps anyone connect apps and automate workflows—without any complicated code. Sign up for free to use this app, and many others, with Zapier.

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'