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Test and improve user feedback with Zapier

User testing automation connects your tools and triggers workflows across A/B test management, insight logging, and test participant scheduling.
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Okta
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Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
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Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable
Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

Explore user testing use cases

User testing automation connects your tools and triggers real-time actions across test participant scheduling, insight logging, and A/B test management. Build workflows that eliminate manual work and keep your entire design stack in sync.

  • A/B test management

    Improve experiment outcomes with automated result tracking, team alerts, and winner logging

  • Automate your work, your way

    Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.

See how teams are automating with Zapier (and loving it!)

Smart Charge America

Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.

David Laderberg, VP of Sales

Remote

Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.

Marcelo Lebre, Co-Founder

SweepBright

Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.

Raphael Bochner, Founder and CIO

Digioh

Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.

Rishi Shah, CEO and Co-Founder

Otter.ai

We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.

Allen Lai, Head of Customer Experience

Superhuman

We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.

Jacob Sirrs, Marketing Operations Specialist

Transform your user testing with Zapier

Zapier helps you run smarter user testing with less manual work. Coordinate tests, capture usability insights, and automate participant scheduling—and that’s just the start.

A/B test management

Run cleaner tests with less effort

Automate the busywork around A/B testing so every user testing cycle moves faster. Route variant data, alert teams in Slack, and log outcomes in Notion. That gives UX designers clearer usability signals with less manual tracking.

Lead generation and management

Variant launch alerts

Alert UX designers in Slack when a new variant goes live, so testing starts fast and nobody misses the latest experiment.

Test result logging

Log experiment outcomes in Notion or Google Sheets as results arrive, giving your team a clean record without manual updates.

Real-time experiment updates

Route testing changes to the right channel as users interact with variants, so design reviews reflect current data.

Review-ready test summaries

Generate a shared recap from test data and notes, making A/B test reviews easier for designers and stakeholders.

Winning variant handoff

Send the top-performing variant to downstream tools once thresholds are met, so rollout decisions happen faster.

How it works

User testing automation connects your tools, detects test activity and feedback signals, and triggers workflows automatically. Track findings, sessions, and variants in real time—without manually logging notes or coordinating follow-up.

  1. Step 1

    Connect your tools

    Integrate platforms like Notion, Google Calendar, Slack, research repositories, and scheduling tools to centralize testing data.

  2. Step 2

    Define triggers

    Set conditions for participant bookings, feedback submissions, test variants, insight tags, or session changes.

  3. Step 3

    Automate & measure

    Send alerts, create records, update reports, and continuously track usability improvements automatically.

Ready to automate your entire workflow?

Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.