Streamline and scale your creative ops with Zapier
Creative operations automation connects your tools and triggers workflows across asset management, design handoff management, and design review and approval.
Trusted by 3.4 million companies
Explore creative operations use cases
Creative operations automation connects your tools and triggers real-time actions across design review and approval, asset management, and design handoff management. Build workflows that eliminate manual work and keep your entire design stack in sync.
Asset management
Organize digital assets with automated file routing, metadata updates, and approval alerts
Design handoff management
Accelerate design handoffs with automated approval routing, task creation, and stakeholder alerts
Design review & approval
Speed up design approvals with automated proof routing, stakeholder alerts, and status updates
Automate your work, your way
Build custom automations across your tools in minutes. Describe what you need, connect your apps, and create workflows without the manual effort.
See how teams are automating with Zapier (and loving it!)
Without Zapier, we would have needed well over 100 employees today just to do what we're doing. We would have been out of business by now.
David Laderberg, VP of Sales
Without having automation, we would have to at least be double our size. Doubling is a bit of a euphemism — I think we would have died or fallen back into oblivion.
Marcelo Lebre, Co-Founder
Zapier helps us close far above 50% more deals than we would without it. It is a key element of our overall strategy and, therefore, of our sales pitch.
Raphael Bochner, Founder and CIO
Zapier gives us unlimited flexibility and creativity. With Zapier, you're like an artist with a blank canvas. I don't know what we'd do without it.
Rishi Shah, CEO and Co-Founder
We don't just want to patch holes; we want to build scalable, future-proof systems. Zapier is helping us do that.
Allen Lai, Head of Customer Experience
We've been able to scale our operations while staying lean. Zapier lets us do more without needing more people.
Jacob Sirrs, Marketing Operations Specialist
Transform your creative ops with Zapier
Zapier helps you run creative operations with less busywork and more visibility. Organize assets, streamline design handoffs, and automate review approvals—and that’s just the start.
Asset management
Assets stay organized and usable
Automate the flow of creative assets from intake to storage. Route files, metadata, and request details through Airtable, Google Drive, and Slack so teams can find what they need fast. That means cleaner libraries and fewer missing assets.
Automated asset intake
Capture incoming creative files and details from forms or email, then log them in Airtable so nothing gets lost at intake.
Metadata tracking
Track asset names, owners, versions, and tags in Airtable or Google Sheets, giving design teams a cleaner source of truth.
Route files to storage
Send approved files to Google Drive or Dropbox automatically, so final assets land in the right place without manual sorting.
Usage request alerts
Alert the right teammate in Slack when someone requests a logo, template, or campaign file, so asset delivery starts faster.
Archive outdated assets
Move old files out of active folders when status changes, keeping creative libraries current and easier for designers to search.
How it works
Creative operations automation connects your tools, detects asset updates and review status changes, and triggers workflows automatically. Route approvals, track handoffs, and log assets in real time—without manually chasing feedback or files.
Step 1
Connect your tools
Integrate platforms like Asana, Airtable, Slack, project management tools, and file storage tools to centralize creative ops data.
Step 2
Define triggers
Set conditions for asset updates, review requests, approval status, handoff deadlines, or file changes.
Step 3
Automate & measure
Route requests, alert reviewers, update trackers, and continuously track creative workflow improvements automatically.
Ready to automate your entire workflow?
Streamline processes, uncover new opportunities, and respond faster to change. Empower your team to get more done, without the manual work.