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Create integrations between Reply and Pardot to automate any workflow

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Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier lets you build automated workflows between two or more apps—no code necessary. These workflows are called Zaps, and this is how they work.

A trigger is where automation begins

A trigger is an event that starts your Zap. Say you want to receive an email every time someone fills in a Facebook form—the trigger would be "new Facebook lead.
A trigger is the event that kicks off your automated workflow.

Now it's time for action

An action is the event an automation performs after it is triggered. Say you want to send a Slack message any time you receive a Facebook lead—the action would be "send a Slack message.
An action is the event that your automated workflow performs when triggered.

And that's it! You've just created a Zap.

A Zap is an automated workflow—consisting of a trigger and one or more actions—that connects your apps.
Triggers and actions are the main components of every automated workflow.

Connect Reply and Pardot to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Connect your tools and unlock the power of automation

With Zapier's 6,000 integrations, you can unify your tools within a connected system to improve your team's efficiency and deepen their impact.

Choose a Trigger
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Choose an Action

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Reply triggers, actions, and search

    Inbox Category Set for Reply

    Triggers when reply marked with a new inbox category.

    Trigger
    Instant
    Try It
  • Reply triggers, actions, and search

    New Link Clicked

    Triggers when a person clicks your link in email.

    Trigger
    Instant
    Try It
  • Reply triggers, actions, and search

    New Email Opened

    Triggers when a person opens your email.

    Trigger
    Instant
    Try It
  • Reply triggers, actions, and search

    New Person Bounce

    Triggers when an email address bounce (soft & hard).

    Trigger
    Instant
    Try It
  • Reply triggers, actions, and search

    New Emails Sent

    Triggers when new email sent (first step or follow-up).

    Trigger
    Instant
    Try It
  • Reply triggers, actions, and search

    New Person Opt Out

    Triggers when a person clicks opt out link.

    Trigger
    Instant
    Try It
  • Reply triggers, actions, and search

    Prospect Finished

    Triggers when a prospect finishes in terms of campaign.

    Trigger
    Instant
    Try It

Zapier's blog offers the low-down on automating Pardot

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About Reply

Reply is a sales automation platform that puts outreach on autopilot, while still making each communication personal.
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pardot logo

About Pardot

Pardot is no-hassle marketing automation that makes sales and marketing teams best friends. Increase marketing accountability, gain greater insight into ROI, and much more.

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