Google Ads + Razorpay

Capture Razorpay payments and send offline conversions in Google Ads

This workflow streamlines your marketing by instantly providing valuable insights when a payment is captured on Razorpay. The information is immediately sent to your Google Ads as an offline conversion. This allows your business to more precisely track conversions and optimize your Google Ads strategy, contributing directly to your bottom line.

When this happens...
Payment Captured
Triggers when a new payment is successfully captured.
TriggerInstant
automatically do this!
Send Offline Conversion
Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.
ActionWrite

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Supported triggers and actions

Invoice Paid
Triggers when an invoice is fully paid.
Trigger
Instant
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Payment Captured
Triggers when a new payment is successfully captured.
Trigger
Instant
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Payment Link Paid
Triggers when a Payment Link is paid.
Trigger
Instant
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- Payment PageRequired
Trigger
Instant
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- Use Google Ads as...Required
- Managed Account
- Lead FormRequired
- Conversions Information
Trigger
Polling
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- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer identifierRequired
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
Action
Write
- Use Google Ads as...Required
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
Action
Write

- Double Opt Message
- Use Google Ads as...Required
- Managed Account
- Multiple Identifier Note
- Conversion User Identifier SourceRequired
- Conversion ActionRequired
- TimestampRequired
- Value
- Currency
Action
Write
- Stop on errorRequired
- HTTP MethodRequired
- URLRequired
- Query string parameters
- Additional request headers
- Body
Action
Write
- Use Google As...Required
Action
Search
- Use Google Ads as...Required
- NameRequired
- Description
- Message
Action
Search or write

Invoice Partially Paid
Triggers when a partial payment is made against an invoice.
Trigger
Instant
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Payment Failed
Triggers when a new payment fails.
Trigger
Instant
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Payment Link Partially Paid
Triggers when a partial payment is made on a Standard Payment Link.
Trigger
Instant
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- Use Google Ads as...Required
Trigger
Polling
Try It
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Email addressRequired
- Consent for ad User Data
- Consent for ad personalization
- Terms of service
Action
Write
- Use Google Ads as...Required
- NameRequired
- Description
- Message
Action
Write
- Use Google Ads as...Required
- Managed Account
- Customer ListRequired
- Customer IdentifierRequired
- Message
Action
Write
- Use Google Ads as...Required
- StatusRequired
Action
Write
- Use Google As...Required
Action
Search
- Use Google Ads as...Required
- NameRequired
Action
Search

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

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