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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Conversation Manual Push" from Drift.

Add your action

An action happens after the trigger—such as "Create Item" in Webflow.

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Zapier seamlessly connects Drift and Webflow, automating your workflow.

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

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Connect Drift and Webflow to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Conversation Manual Push
Triggers when a conversation is ready for consumption by third-party systems. This can occur in the following situations: - A conversation has not been active for a specified period of time (customizable by each organization) - A conversation had its status changed to 'closed' - A conversation was manually push to third-parties by a user.
Trigger
Instant
Try It
New Lead
Triggers when an email address is collected from a lead.
Trigger
Instant
Try It
New Message
Triggers each time a new message in a conversation is received.
Trigger
Instant
Try It
User Reached Goal
Triggers when a User has hit a goal within a playbook.
Trigger
Instant
Try It
- External Id
  Required
- Email
- Attributes
- Owner Email
- Tags
Action
Write

- Email
- Attributes
- Owner Email
- Tags
- External Id
  Required
Action
Write
- End User Id
  Required
Action
Search

- Site
  Required
Trigger
Instant
Try It
- Site
  Required
Trigger
Polling
Try It
- Site
  Required
- Collection
  Required
- Is Draft
Action
Write
- Site
  Required
- Order
  Required
- Send Order Fulfilled Email
  Required
Action
Write
- Site
  Required
- Collection
  Required
- Is Draft
- Archived
- Item
  Required
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Site
  Required
- Collection
  Required
- Help Text
- Name
- Slug
Action
Search

Conversation Pushed
Triggers when a conversation is ready for consumption by third-party systems. This can occur in the following situations: - A conversation has not been active for a specified period of time (customizable by each organization) - A conversation had its status changed to 'closed' - A conversation was manually push to third-parties by a user.
Trigger
Instant
Try It
New Conversation
Triggers when a conversation is started.
Trigger
Instant
Try It
New Contact
Triggers when a new contact is created through drift.identify. Unless specified by the Drift team, use the "new lead" trigger.
Trigger
Instant
Try It
- Lead Stage
  Required
Trigger
Instant
Try It
- External Id
  Required
- Event Name
  Required
- Attributes
Action
Write
- User Id
  Required
Action
Search
- Help_text
- Site
  Required
- Form
  Required
Trigger
Instant
Try It
- Site
  Required
Trigger
Instant
Try It
- Site
  Required
Trigger
Instant
Try It
- Site
  Required
- Collection
  Required
- Is Draft
Action
Write
- Site
  Required
- Collection
  Required
- Is Draft
- Item
  Required
Action
Write
- Site
  Required
- Order
  Required
- Comment
- Shipping Provider
- Shipping Tracking
Action
Write
- Site
  Required
- Collection
  Required
- Help Text
- Name
- Slug
Action
Search

Learn how to automate Webflow on the Zapier blog

About Drift

Drift is a messaging app that makes it easy for businesses to talk to their website visitors and customers in real-time, from anywhere.

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About Webflow

Design and build professional websites with a CMS from scratch online with Webflow.

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Zapier Interfaces

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

Connect Drift and Webflow to unlock the power of automation

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Make work flow with AI

Connect Drift and Webflow to integrate crucial parts of your business

Automate your lead management and improve conversions

Create more impactful campaigns with automation

Provide world-class support with a little help from automation

Automate your way to actionable, up-to-date data

Resolve incidents faster with automation

Supported triggers and actions

Learn how to automate Webflow on the Zapier blog

5 popular Webflow integration ideas

How to easily send Webflow form responses to Google Sheets

Connect Drift to Webflow on the world's largest no-code automation platform