Connect Klaviyo and Pipeline CRM to power AI-driven automation

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Choose a Trigger

Choose an Action

Launch your first automated workflow

Start with a template that brings Klaviyo and Pipeline CRM together. Build enterprise-grade automation in minutes.

Our most popular template

Create Pipeline CRM companies from new Klaviyo events
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Klaviyo + Pipeline CRM
Add new Klaviyo subscribers to a list or segment to create persons in Pipeline CRM
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Klaviyo + Pipeline CRM

Create Pipeline CRM companies from new Klaviyo events

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Klaviyo + Pipeline CRM

Add new Klaviyo subscribers to a list or segment to create persons in Pipeline CRM

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Klaviyo + Pipeline CRM

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Klaviyo with Pipeline CRM - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Event" from Klaviyo.

Add your action

An action happens after the trigger—such as "Convert Company to Customer" in Pipeline CRM.

You’re connected!

Zapier seamlessly connects Klaviyo and Pipeline CRM, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Metric
Trigger
Polling
Try It
- Channel
Trigger
Polling
Try It
- Tag
  Required
- List
  Required
Action
Write
- List Name
  Required
Action
Write
- Metric
  Required
- Email Address
  Required
- Event_id
- Value
- Time
- Custom Event Properties
Action
Write

- Tag
  Required
- List
  Required
Action
Write
- Campaign ID
  Required
Action
Write

- List
- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- SMS Subscription Type
Action
Write
- Email
- Phone_number
- SMS Subscription Type (only when SMS number is provided)
- Attributes_note
- Profiles_note
Action
Write
- Name
  Required
- Channel
  Required
- Status
Action
Search
- Name
  Required
Action
Search
- Name
  Required
Action
Search
- Field to Watch
  Required
Trigger
Instant
Try It
Deal Lost
Triggers when a deal is marked as lost in your Pipeline CRM account.
Trigger
Instant
Try It
Deal Won
Triggers when a deal is marked as won in your Pipeline CRM account.
Trigger
Instant
Try It
Deleted Deal
Triggers when a deal is deleted from your Pipeline CRM account.
Trigger
Instant
Try It
- Stage
- Status
- Source
Trigger
Instant
Try It
New Event
Triggers when a new calendar event is created in your Pipeline CRM account.
Trigger
Instant
Try It
New Company
Triggers when a new company is created in your Pipeline CRM account.
Trigger
Instant
Try It
- Status
- Source
- Stage
Trigger
Instant
Try It
- Field to Watch
  Required
Trigger
Instant
Try It
- Person ID
- Category
- Deal ID
- Company ID
- Content
- Author
- File URL
Action
Write
- Name
  Required
- Description
- Due Date
- Association Type
- Category
- Owner ID
Action
Write
- Name
  Required
- Expected Close Date
- Company Name
- Company ID
- Primary Contact ID
- Status
- Value
- Stage
- Source
- Summary
- Probability
- Archived
- Loss Reason
- Loss Reason Notes
- Won Reason
- Won Reason Notes
- Revenue Type
- Owner
- Address 1
- Address 2
- City
- State
- Postal Code
- Country
Action
Write
- Email
- Phone
Action
Write
- Event ID
  Required
- Name
- Description
- All Day?
- Start Time
- End Time
- Status
- Category
- Owner
- Association Type
Action
Write
- Id
  Required
- Name
- Phone
- Website
- Email
- Address 1
- Address 2
- City
- State
- Postal Code
- Country
- Summary
- Phone 2
- Phone 3
- Phone 4
- Fax
- Instant Messenger
- Twitter
- LinkedIn URL
- Facebook URL
- Image URL
- Owner
Action
Write
- Id
  Required
- First Name
- Mobile
- Last Name
- Phone
- Title / Position
- Website
- Email
- Company
- Company ID
- Type
- Work Address 1
- Work Address 2
- Work City
- Work State
- Work Postal Code
- Work Country
- Home Address 1
- Home Address 2
- Home City
- Home State
- Home Postal Code
- Home Country
- Secondary Email
- Fax
- Home Email
- Home Phone
- Instant Messenger
- Tags
- Status
- Source
- Summary
- Image URL
- Facebook URL
- LinkedIn URL
- Twitter Username
- Owner
Action
Write
- Person ID
- Deal ID
- Company ID
- Category
- Author
Action
Search
- Name
- Primary Contact Email Address
- Id
- Company Name
- Company ID
- Primary Contact ID
- Stage
- Pipeline
- Status
- Owner
- Source
- Archived
- Loss Reason
- Tags
Action
Search
- Email
- Phone
Action
Search
- Name
  Required
- Primary Contact Email Address
- Id
- Company Name
- Company ID
- Primary Contact ID
- Stage
- Pipeline
- Status
- Owner
- Source
- Archived
- Loss Reason
- Tags
- Expected Close Date
- Value
- Stage
- Source
- Summary
- Probability
- Loss Reason
- Loss Reason Notes
- Won Reason
- Won Reason Notes
- Revenue Type
- Owner
- Address 1
- Address 2
- City
- State
- Postal Code
- Country
Action
Search or write

- Audience Type
Trigger
Polling
Try It
- Profile ID
  Required
- List
  Required
Action
Write
- Tag
  Required
- Segment
  Required
Action
Write
- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- Consent to subscribe to Channel
- SMS Subscription Type
Action
Write
- List
  Required
- Profile ID
  Required
Action
Write
- Tag
  Required
- Segment
  Required
Action
Write
- Profile Id
  Required
- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- List
Action
Write
- Identifiers_note
- Profile ID
- Email
- Phone_number
- Consent_note
- Consent to subscribe to Channel
  Required
- SMS Subscription Type
- List
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- Name
  Required
Action
Search
- Search_note
  Required
- Email
- Phone Number
- Secondary Search by Phone Number
- List
Action
Search
- Search_note
  Required
- Email
- Phone Number
- Secondary Search by Phone Number
- List
- First_name
- Last_name
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- SMS Subscription Type
Action
Search or write
- Field to Watch
  Required
Trigger
Instant
Try It
- Status
- Source
- Stage
Trigger
Instant
Try It
Deleted Company
Triggers when a company is deleted from your Pipeline CRM account.
Trigger
Instant
Try It
Deleted Person
Triggers when a person is deleted from your Pipeline CRM account.
Trigger
Instant
Try It
New Activity
Triggers when a new activity or note is created in your Pipeline CRM account.
Trigger
Instant
Try It
New Task
Triggers when a new task is created in your Pipeline CRM account.
Trigger
Instant
Try It
New Customer
Triggers when a company is converted to a customer in your Pipeline CRM account.
Trigger
Instant
Try It
- Source
- Status
Trigger
Instant
Try It
- Company
  Required
Action
Write
- Name
  Required
- Description
- All Day?
- Association Type
- Start Date & Time
  Required
- End Date & Time
  Required
- Category
- Owner ID
Action
Write
- Name
- Phone
- Website
- Email
- Address 1
- Address 2
- City
- State
- Postal Code
- Country
- Summary
- Phone 2
- Phone 3
- Phone 4
- Fax
- Instant Messenger
- Twitter
- LinkedIn URL
- Facebook URL
- Image URL
- Owner
Action
Write
- First Name
- Check for Duplicates?
- Mobile
- Last Name
- Phone
- Title / Position
- Website
- Email
- Company
- Company ID
- Type
- Work Address 1
- Work Address 2
- Work City
- Work State
- Work Postal Code
- Work Country
- Home Address 1
- Home Address 2
- Home City
- Home State
- Home Postal Code
- Home Country
- Secondary Email
- Fax
- Home Email
- Home Phone
- Instant Messenger
- Tags
- Status
- Source
- Summary
- Image URL
- Facebook URL
- LinkedIn URL
- Twitter Username
- Owner
Action
Write
- Id
  Required
Action
Write
- Task ID
  Required
- Name
- Description
- Due Date
- Complete
- Status
- Category
- Owner
- Association Type
Action
Write
- Id
  Required
- Expected Close Date
- Name
- Company Name
- Company ID
- Primary Contact ID
- Status
- Value
- Stage
- Source
- Summary
- Probability
- Archived
- Loss Reason
- Loss Reason Notes
- Won Reason
- Won Reason Notes
- Revenue Type
- Address 1
- Address 2
- City
- State
- Postal Code
- Country
- Owner
Action
Write
- File URL
  Required
- Title
- Deal
- Person
- Company
- Owner
Action
Write
- Name
- Id
- Email
- Phone
- Website
- LinkedIn URL
- Owner
- Is Customer
- City
- State
- Country
- Tags
Action
Search
- Email
- Full Name
- Id
- Phone Numbers
- First Name
- Last Name
- Secondary Email
- Company Name
- Company ID
- Type
- Position
- Lead Source
- Lead Status
- Owner
- LinkedIn URL
- Tags
Action
Search
- Name
- Id
- Email
- Phone
- Website
- LinkedIn URL
- Owner
- Is Customer
- City
- State
- Country
- Tags
- Website
- Address 1
- Address 2
- Postal Code
- Summary
- Phone 2
- Phone 3
- Phone 4
- Fax
- Instant Messenger
- Twitter
- Facebook URL
- Image URL
- Owner
Action
Search or write
- Email
- Full Name
- Id
- Phone Numbers
- First Name
- Last Name
- Secondary Email
- Company
- Company ID
- Type
- Title / Position
- Source
- Status
- Owner
- LinkedIn URL
- Tags
- Check for Duplicates?
- Mobile
- Phone
- Website
- Work Address 1
- Work Address 2
- Work City
- Work State
- Work Postal Code
- Work Country
- Home Address 1
- Home Address 2
- Home City
- Home State
- Home Postal Code
- Home Country
- Fax
- Home Email
- Home Phone
- Instant Messenger
- Tags
- Summary
- Image URL
- Facebook URL
- Twitter Username
- Owner
Action
Search or write

For AI agents & developers

Use Klaviyo and Pipeline CRM with AI agents and code

Beyond Zap workflows. Call Klaviyo and Pipeline CRM actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose Klaviyo and Pipeline CRM actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Add Profile to List
Convert Company to Customer

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger Klaviyo and Pipeline CRM actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* klaviyo / pipelinedeals action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

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G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Practical ways you can use Klaviyo and Pipeline CRM

Add Klaviyo profiles for new Pipeline CRM contacts

When a new contact is added in Pipeline CRM, Zapier automatically creates a new profile in Klaviyo. This keeps your customer data updated between your CRM and marketing platform, ensuring that your marketing campaigns are targeted and relevant.

Business Owner

Try it

Add new Klaviyo profiles to Pipeline CRM as contacts

When a new profile is added to a segment or list in Klaviyo, Zapier creates a corresponding contact in Pipeline CRM. Marketers can nurture the lead across platforms seamlessly, ensure all data is centralized, and reduce any duplicate manual data entry.

Marketing & Marketing Ops

Try it

Learn how to automate Klaviyo on the Zapier blog

Make work flow with AI

Level up your Klaviyo to Pipeline CRM integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Klaviyo

Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.

Learn moreLearn moreHelpHelp

Related categories

Marketing Automation

Similar apps

Zapier Forms

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

About Pipeline CRM

Simple and useful CRM software in the cloud. Sell more today with sales tracking software. Our CRM software will help organize, track, and manage your deals, leads, and contacts.

Learn moreLearn moreHelpHelp

Related categories

CRM (Customer Relationship Management)

Similar apps

Zoho CRM

CRM (Customer Relationship Management), Zoho

Zendesk Sell

CRM (Customer Relationship Management)

Zapier Forms

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

Connect Klaviyo and Pipeline CRM to power AI-driven automation

Launch your first automated workflow

Create Pipeline CRM companies from new Klaviyo events

Add new Klaviyo subscribers to a list or segment to create persons in Pipeline CRM

Create Pipeline CRM companies from new Klaviyo events

Add new Klaviyo subscribers to a list or segment to create persons in Pipeline CRM

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use Klaviyo and Pipeline CRM with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Practical ways you can use Klaviyo and Pipeline CRM

Add Klaviyo profiles for new Pipeline CRM contacts

Add new Klaviyo profiles to Pipeline CRM as contacts

Learn how to automate Klaviyo on the Zapier blog

5 ways to automate Klaviyo with Zapier

Make work flow with AI

Connect Klaviyo to Pipeline CRM on the world's largest no-code automation platform