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Facebook Conversions + Shopify

Facebook Conversions + Shopify

Facebook Conversions + Shopify integrations

Track new Shopify customers by sending funnel events in Facebook Conversions

Boost your e-commerce marketing efforts with this workflow. When a new customer makes a purchase in your Shopify store, it will prompt a funnel event in Facebook Conversions. This automatic integration thereby aids in efficiently tracking your customer's journey, enabling you to design more targeted and effective marketing efforts.

  1. When this happens...
    New Customer
    New Customer
    New CustomerTriggers when a new customer is added to your Shopify account.
  2. automatically do this!
    Send Purchase Event
    Send Purchase Event
    Send Purchase EventPublish purchase events to Conversions API
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More things you can do with Shopify and Facebook Conversions

Discover other triggers and actions you can use with Shopify and Facebook Conversions

  • Shopify triggers, actions, and search
    New Blog

    Triggers when a new blog is added to your Shopify store.

    Trigger
    Polling
    Try It
    • Risk level
    Trigger
    Polling
    Try It
  • Shopify triggers, actions, and search
    New Cancelled Order

    Triggers whenever an order is cancelled (with line item support).

    Trigger
    Instant
    Try It
  • Shopify triggers, actions, and search
    New Customer

    Triggers when a new customer is added to your Shopify account.

    Trigger
    Instant
    Try It
    • Blog
      Required
    • Blog Entry Status
    Trigger
    Polling
    Try It
    • Abandoned cart age (hours)
      Required
    Trigger
    Polling
    Try It
  • Shopify triggers, actions, and search
    New Draft Order

    Triggers when a new draft order is created.

    Trigger
    Instant
    Try It
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About Facebook Conversions
Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.
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About Shopify
Shopify is a simple way to create an online store to list products, collect credit card payments, and ship your goods.
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