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Zapier makes it easy to integrate Email by Zapier with Shopify - no code necessary. See how you can get setup in minutes.
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Email by Zapier
Email by Zapier
1. Choose trigger event
Shopify
Shopify
2. Choose action
1. Select the event
Setup
Test
Email by Zapier
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Inbound Email" from Email by Zapier.
Add your action
An action happens after the trigger—such as "Add Line Item to Order" in Shopify.
You’re connected!
Zapier seamlessly connects Email by Zapier and Shopify, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Blog
Required
Title
Required
Author Name
Required
Content
Required
Featured Image URL
Excerpt/Summary
Tags
Is Published?
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Company
Required
Location Name
Required
External ID
Locale
Phone
Note
Tax Registration ID
Billing same as shipping address?
Shipping Address Line 1
Shipping Address Line 2
Shipping City
Shipping Country Code
Shipping First Name
Shipping Last Name
Shipping Phone
Shipping Recipient
Shipping ZIP Code
Shipping Zone Code
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
First Name
Last Name
Email Address
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Accepts Marketing
Tax Exempt
Tax Exemptions
Send E-Mail Invite
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order ID
Required
Fulfillment Order ID
Required
Notify customer
Address line 1
Address line 2
City
Country code
Province code
Zip code
Tracking company
Tracking number
Tracking URL
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Initial Value
Required
Code
Customer ID
Expiry Date
Note
Template Suffix
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Title
Required
Product_type
Vendor
Product Status
Product Description
Tags
Collection ID
Handle
Note
First Product Option
Values for First Product Option
Second Product Option
Values for Second Product Option
Third Product Option
Values for Third Product Option
Category
Alt Text
Media Content Type
Original Source
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Customer
Required
Tags
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Customer
Required
First Name
Last Name
Email Address
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Accepts Marketing
Tax Exempt
Tax Exemptions
Send Account Invite Email
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Order ID
Required
Email
Notes
Remove Customer from Order
Tags
Additional Details
Shipping Address - Address 1
Shipping Address - Address 2
Shipping Address - City
Shipping Address - Company
Shipping Address - Country
Shipping Address - First Name
Shipping Address - Last Name
Shipping Address - Latitude
Shipping Address - Longitude
Shipping Address - Phone
Shipping Address - Province
Shipping Address - Province Code
Shipping Address - ZIP
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Product ID
Required
Title
Product_type
Vendor
Product Status
Product Description
Tags
Category
Collections to Join
Collections to Leave
Handle
Redirect Handle?
Alt Text
Media Content Type
Original Source
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Search Query
Email
Action
This is an event a Zap performs.
Search
Find existing data in your app
Order ID
Required
Include Closed Fulfillment Orders
Action
This is an event a Zap performs.
Search
Find existing data in your app
Resource
Required
Resource ID
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Product Titles
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Copy
Product Title or Handle
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Product Variant SKU
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Search Query
Email Address
First Name
Last Name
Customer Phone
Company Name
Street Address
Street Address Line 2
City
State
State/Province Code
Country
Country Code
Zip Code
Address Phone
Tags
Note
Accepts Marketing
Tax Exempt
Tax Exemptions
Send E-Mail Invite
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Product ID
Required
Product Variant Title
Required
Add New Image - File
Add New Image - Alt Text
Choose Existing Image
Price
Compare-at Price
Charge Tax On This Variant?
Cost Per Item
SKU (Stock Keeping Unit)
Barcode (ISBN, UPC, GTIN, etc.)
Track Quantity?
Continue Selling When Out of Stock?
This Is a Physical Product
Weight
Weight Unit
Country/Region of Origin
Harmonized System (HS) code
Position
Requires Components
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Email by Zapier and Shopify with AI agents and code
Beyond Zap workflows. Call Email by Zapier and Shopify actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Email by Zapier and Shopify actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Send Outbound Email
Add Line Item to Order
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers who say using Zapier has made them better at their job
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Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Practical ways you can use Email by Zapier and Shopify
Notify owner of new paid Shopify orders.
Stay informed about revenue activities in real time. When a new paid order is recorded on Shopify, Zapier will automatically send an outbound email to the business owner, letting them know about the transaction. This keeps the owner updated without actively monitoring Shopify and ensures no order goes unnoticed.
Ensure system monitoring and integration adjustments stay up to date. When inventory is updated on Shopify, Zapier will send an email via Zapier Email to the IT team, informing them of changes in product levels and ensuring any dashboards or APIs reflect real-time stock information.
Announce new Shopify products to email subscribers.
Make sure your subscribers are the first to know about new product launches. When a new product is added to Shopify, Zapier will trigger an email via Zapier Email to notify your pre-defined list of subscribers, keeping your audience engaged and informed regularly.
Learn how to automate Email by Zapier on the Zapier blog
Learn how to automate Shopify on the Zapier blog
Make work flow with AI
Level up your Email by Zapier to Shopify integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Email by Zapier + Shopify integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Email by Zapier and Shopify
How do I set up an integration between Email by Zapier and Shopify?
To set up an integration between Email by Zapier and Shopify, you must create a Zap that triggers an event in Shopify, such as a new customer or order, and sends an email using Email by Zapier. You can select these triggers and actions when setting up your Zap.
Can I send automated emails through Email by Zapier when there is a new order in Shopify?
Yes, you can send automated emails using the trigger 'New Order' in Shopify. Once triggered, you can set an action in your Zap to use Email by Zapier to send out emails with order details or notifications.
What kind of email actions can I automate with this integration?
With Email by Zapier and Shopify integration, you can automate sending order confirmation emails, shipping notifications, or welcome messages for new customers based on specific triggers you set up.
Is it possible to send customized emails based on different products ordered in Shopify?
Yes, you can customize the content of your emails sent via Email by Zapier based on the product information provided from a trigger event like 'New Order' in Shopify. Use dynamic fields to include product-specific details.
Are there any limitations when using Email by Zapier with Shopify for transactions over a certain amount?
There are no specific transaction amount limitations within the integration itself; however, emailing large lists of recipients may require consideration of our daily email sending limit.
How frequently can triggers be checked for updates between Shopify and Email by Zapier?
Triggers for updating events such as new orders or customers in Shopify typically run every 5 to 15 minutes depending on your plan with us.
What happens if my email fails to send after a trigger from Shopify?
If an email fails to send through our system after being triggered from a Shopify event, you'll receive a notification within your task history where you can troubleshoot or retry sending the email manually.
About Email by Zapier
Send and receive email via a custom Zapier email address at "zapiermail.com". This is great for triggering off of emails and sending custom emails. (Max of 10 email sends per hour.)
Have direct access to your own email servers? Check out our IMAP and SMTP services!
