HubSpot MCP

Marketing Automation

Use HubSpot MCP to take action in your AI tools

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Update contact subscription preferences in HubSpot

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Update Contact Subscription Preferences

Supported actions

Update Contact Subscription Preferences

Adds a contact to one or more subscription types in HubSpot.

Add Contact to List

Adds a contact to a specific static list. (Marketing Hub Starter plans and above)

Create Company Deprecated

Creates a new company. Deprecated, please switch to "Create Company" action for the most reliable experience with your Zap.

Create Company

Creates a Company in HubSpot.

Create Contact

Creates a Contact in HubSpot.

Create Associations

Creates associations between objects.

Create Engagement

Creates a new Engagement for a contact, in HubSpot.

Create Social Media Message

Creates and immediately publishes a message on a specified social media channel.

Use HubSpot MCP with any AI assistant

Zapier HubSpot MCP lets you connect HubSpot's actions with any AI tool that supports MCP, all without managing integrations or writing glue code. It's built for developers who want flexibility without complexity.

Step 1: Generate your secure MCP URL

Get your unique, dynamic MCP server URL instantly. This endpoint securely connects your AI assistant to Zapier's vast integration network.

Step 2: Choose your Zapier Actions

Customize the specific actions your AI assistant can perform within HubSpot. Select and scope actions to align with your HubSpot workflows.

Step 3: Connect with your tool of choice

Integrate your AI Assistant seamlessly using your generated MCP endpoint, enabling your AI Assistant to execute real-world tasks securely and reliably.

Introducing the Zapier MCP integration

Why developers love Zapier MCP

No need to build or host your own APIs
Connect once, access 30,000+ Zapier actions
Secure, scoped access by default
Works across your favorite dev tools

Other apps that integrate with Zapier MCP

Google Sheets

Google, Spreadsheets

Mailchimp

Marketing Automation

Typeform

Forms & Surveys

Slack

Team Chat

ClickFunnels Classic

Marketing Automation

Calendly

Scheduling & Booking

Stripe

Payment Processing

Google Forms

Forms & Surveys, Google

Eventbrite

Event Management

Google Sheets

Google, Spreadsheets

Mailchimp

Marketing Automation

Typeform

Forms & Surveys

Slack

Team Chat

ClickFunnels Classic

Marketing Automation

Calendly

Scheduling & Booking

Google Sheets

Google, Spreadsheets

Mailchimp

Marketing Automation

Typeform

Forms & Surveys

Slack

Team Chat

ClickFunnels Classic

Marketing Automation

Calendly

Scheduling & Booking

Stripe

Payment Processing

Google Forms

Forms & Surveys, Google

Eventbrite

Event Management

Frequently Asked Questions

What is MCP?

Model Context Protocol allows your AI apps to securely interact with tools. Zapier MCP connects you to Zapier's vast ecosystem of 8,000+ integrations.

Is MCP Secure?

Yes, MCP endpoints include built-in authentication for secure, reliable connections.

How much does Zapier MCP cost?

Zapier MCP is available to all accounts. One MCP tool call uses 2 tasks from your plan's quota.
Find the right Zapier plan

Can I use Zapier MCP with any AI platform?

Zapier MCP seamlessly integrates with platforms like Cursor, Claude, or any other app that supports MCPs.

Can I build on Zapier MCP as a developer?

Absolutely! Zapier MCP lets developers bring Zapier's 30,000+ Searches and Actions into their apps.
Explore documentation

How quickly can I get started?

You can set up your MCP endpoint and start running Actions in minutes.

How can I get a higher quota?

Zapier MCP is available to all accounts. One MCP tool call uses 2 tasks from your plan's quota. You can see your task usage by logging into your Zapier MCP account, and add tasks to your plan anytime.
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Can I use Zapier MCP with my Zapier Enterprise account?

Not out of the box. Zapier MCP doesn't currently support app and action restrictions that may be in place on an Enterprise account. If you're on an Enterprise plan and would like to use Zapier MCP, please reach out to us.