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Add webinar registrations to central analytics data warehouse

Automatically ingest new webinar registration events across WebinarGeek and Google BigQuery. Create clean, deduped warehouse rows when new registration, qualifying records appear, or duplicates are detected—so you can segment attendees, power event joins, and report instantly without manual reporting.

How this automation creates reporting-ready warehouse rows

When new webinar registrations arrive, duplicates and non-qualifying submissions can pollute your warehouse reports. This automation filters records, transforms fields, and creates deduped Google BigQuery rows—so your team can analyze attendees and events without manual cleanup.

  1. 1.Monitor new registration event

    Integrate WebinarGeek and data capture tools to detect new registration events and route them into the workflow for warehousing.

    WebinarGeekor swap with your favorite app
  2. 2.Filter qualifying registrations

    Integrate Filter by Zapier and automation rules to continue only for qualifying webinar records and exclude test or auto submissions.

    Filter by Zapieror swap with your favorite app
  3. 3.Transform registration fields

    Integrate Formatter by Zapier and data normalization tools to standardize timestamps and name fields for clean warehouse columns.

    Formatter by Zapieror swap with your favorite app
  4. 4.Create deduped BigQuery row

    Integrate Google BigQuery and analytics tables to create a row mapping registration identifiers to attendee and event columns.

    Google BigQueryor swap with your favorite app

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Calendly
Okta
Zendesk
Dropbox
Asana
Allstate
Airbnb
ActiveCampaign
Lyft
Webflow
Canva
Sysco
LA Clippers
Getaround
Grammarly
HelloFresh
Lululemon
Barry's
Hopper
Casper
Hudl
Miro
The New York Times
Ruggable

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