Google Analytics 4 + PayPal

Track successful PayPal sales with Google Analytics 4 measurement events

Increase your website effectiveness with this convenient workflow. Once a successful sale happens in your PayPal account, it will immediately send measurement events for your application in Google Analytics 4. This allows real-time tracking of your sales performance and assists in optimizing your website's effectiveness. No manual data entry is needed, making your eCommerce operation smoother while saving your valuable time.

Increase your website effectiveness with this convenient workflow. Once a successful sale happens in your PayPal account, it will immediately send measurement events for your application in Google Analytics 4. This allows real-time tracking of your sales performance and assists in optimizing your website's effectiveness. No manual data entry is needed, making your eCommerce operation smoother while saving your valuable time.

  1. When this happens...
    PayPalPayPal
    Payment Sale Webhooks

    Triggers when a payment sale event occurs.

    TriggerInstant
  2. automatically do this!
    Google Analytics 4Google Analytics 4
    Send Measurement Events for an Application

    Send Measurement Events for given application.

    ActionWrite
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Supported triggers and actions

    • Docs Link

    • Events

    Trigger
    Instant
    Try It
    • Docs Link

    • Events

    Trigger
    Instant
    Try It
    • Docs Link

    • Events

    Trigger
    Instant
    Try It
    • AmountRequired

    • Currency Code

    • Payment Intent

    • Description

    • Reference ID

    • Custom ID

    • Invoice ID

    • Payer Email

    • Payer First Name

    • Payer Last Name

    • Item Name

    • Item Quantity

    • Item SKU

    • Item Category

    • Shipping Type

    • Shipping Full Name

    • Shipping Email

    • Shipping Address Line 1

    • Shipping Address Line 2

    • Shipping State/Province

    • Shipping City

    • Shipping Postal Code

    • Shipping Country Code

    • Return URL

    • Cancel URL

    • Brand Name

    • Shipping Preference

    • User Action

    • Soft Descriptor

    Action
    Write
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About Google Analytics 4

Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.

Related categories

  • Analytics
  • Google
paypal logo
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About PayPal

PayPal is a fast, safe way to send money, make an online payment, receive money or set up a merchant account. With over 150 million active registered accounts, PayPal helps people and businesses receive and make payments in more than 100 currencies in 203 markets.
Learn more

Related categories

  • Payment Processing