Articles tagged "Google"

Small videos, big results: How to create YouTube content for your small business

Anyone who's started a YouTube channel has probably daydreamed about one of their videos going viral. I know I did.

How Zapier helped turn this roofing company into a million-dollar business

There's a point in the life cycle of every contracting business when you reach a plateau. It happened to me and my roofing business not long ago.

I'm a marketer that relies on Google apps. Where should I start with Zapier?

I'm a marketer that relies on Google apps. Where should I start with Zapier? — Lisa B The good news: There are many ways to set up automated marketing workflows for Google apps—now known as Google Workplace—using Zapier.

How automation helped me reach out to sources for a roundup post on my blog

Blogging is an outstanding way to get your voice out and be heard. This is especially true for brands looking to boost awareness to an audience outside of their local reach. Automation helped me make fast work of the task.

Focus on your job candidates with these tips from a Zapier recruiter

Recruiting is a fast-paced business. Getting a candidate through the pipeline as quickly as possible means a better candidate experience. And, the faster you act, the less likely you are to lose a good candidate to a competing offer.

Collecting complex data? Here's how to automate it with Zapier

Whenever you need to handle complex information, such as payment information or signatures, a data collection tool will get the job done better than traditional form builders.

Efficient automation: How to get the most out of your Zaps

When I first started using Zapier, it was like a firework going off in my brain. I sought out things to automate: Time-tracking at work, invoicing, reminders to send grandma a birthday card, all of it.

How small businesses can optimize SEO for rich snippets

SEO can feel like a time-suck for small business owners. But organic search is among the biggest, most effective, and most reliable client acquisition channels.

The BlackTies: Making magic with automation

Running a successful business is magic in its own right. But managing leads and updating spreadsheets wasn't the kind of magic The BlackTies, a Sydney magician group, wanted to be doing.

How SheEO uses automation in their quest to create a $1 billion fund to support women-run businesses

Vicki Saunders is a successful serial entrepreneur, and she knows all too well the biases against women that are built into venture systems. Women receive 2.2% of available funding, Vicki shared with us.