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In Marketo's 2017 State of Engagement report, 82 percent of marketers reported having a deep understanding of their customers. However, more than half of consumers stated that brands could do a better job of aligning with how they want to engage.

Despite their best efforts, many brands are still...

Motivation is hard to come by. There's always another task, another project, another objective—and any motivation you manage to scrape together for one thing is absent for the next. "If only I had more of it," we think.

But motivation isn't a resource—at least not in...

There's a lot of advice out there about the connection between timing and productivity: articles—including our own—suggesting "X things to do in the morning/afternoon/evening" to stay productive all day long.

And yes, when you work on certain types of tasks absolutely impacts your productivity. But...

The crowdfunding landscape looks much different now than it did a decade ago, before Kickstarter opened the floodgates in 2009. Only then did the practice really take off, and other crowdfunding platforms began to sprout, each with their own unique twist on the concept. Along with Kickstarter, Indiegogo and GoFundMe...

The flywheel effect is an amazing thing. You know how when you ride a bicycle, the first few pumps of the pedal are always the hardest? Then it gets easier, as your inertia builds up and the energy from your previous hard work combines to let you casually pedal around...

With one billion hours of video watched daily by over one billion users, YouTube seems like an automatic ticket to visibility. But clicking that upload button is just the first step in securing your place as a successful video creator. If you want your videos to meet those eyeballs—and...

The best productivity apps for Android keep your life running smoothly and efficiently. They allow you to get information you need and communicate with others without feeling limited by a small screen. Whether you need to get in touch with colleagues to update them on your work progress or sign...

The iPad’s a great way to read eBooks, watch Netflix, play games, and relax in the evenings. It’s also a serious productivity tool—almost a super-thin laptop. With either an iPad or iPad Pro, you can run two apps side-by-side, use keyboard shortcuts with external keyboards, and get...

The best productivity apps for iPhone make possible something that would otherwise be impossible, or they make something you need to do simpler and faster. Imagine being asked, unexpectedly, for a copy of a tax form from last year as proof of address during an important appointment that you traveled...

Many of us need specific tools to get our jobs done. You might use QuickBooks for accounting and invoicing, Microsoft Visual Studio for developing computer programs, Scrivener for writing a book, or AutoCAD for creating 2D or 3D designs.

But beyond specialized software, there's a vast ocean of Windows...