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Facebook Custom Audiences + Google Ads + Mailchimp Integrations

How to connect Facebook Custom Audiences + Google Ads + Mailchimp

Zapier lets you send info between Facebook Custom Audiences and Google Ads and Mailchimp automatically—no code required. With 5,000+ supported apps, the possibilities are endless.

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Do even more with Facebook Custom Audiences + Google Ads + Mailchimp

With Zapier, you can do more than just connect your apps - you can automate entire processes from beginning to end! Check out the following list of triggers and actions you can use with Facebook Custom Audiences, Google Ads, and Mailchimp. And don’t forget that you can add more apps and actions to create complex workflows.

Supported triggers and actions

What does this mean?
    • NameRequired

    • Description

    Action
    Write
    • Owner

      Determines which App Extensions will appear in the dropdown below.

    • App ExtensionRequired

    Action
    Write
  • Google Ads triggers, actions, and search

    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Scheduled
    Try It
    • Use Google Ads as...Required

    • Managed Account

      If you'd like to send all requests to the Manager account above, please leave this field blank, or optionally, select an Account to send the requests to.

    • Customer ListRequired

    • EmailRequired

      Must be associated with a Google account. Only @gmail.com addresses can be used for targeting in Gmail.

    • Message

      By using this app, you hereby agree to the Google Customer Match policies available here and all other applicable policies made available by Google, which are located here.

    Action
    Write
    • Custom AudienceRequired

    • EmailRequired

    Action
    Write
    • Api Docs Info

      API docs for Facebook Custom Audiences are located here https://developers.facebook.com/docs/marketing-api/guides/lead-ads

    • HTTP MethodRequired

    • URLRequired

      Requests can only be made to domains associated by this application.

    • Query String Parameters

      These params will be URL-encoded and appended to the URL when making the request.

    • Headers

      Authentication headers are included automatically

    • Additional Request Headers

      Zapier will apply these optional headers and values to the request in addition to any headers created as part of the authentication mechanism.

    • Body

      Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, {"foo": "bar"} is perfectly valid.

    Action
    Write
    • Use Google Ads as...Required

    • Managed Account

      If you'd like to send all requests to the Manager account above, please leave this field blank, or optionally, select an Account to send the requests to.

    • Lead FormRequired

      The Lead Form you will receive new entries from. If you don't see your Lead Form here, please make sure you have it saved in Google Ads first. If you don't have a Lead Form yet, please follow these instructions.

    Trigger
    Instant
    Try It
    • Use Google Ads as...Required

    • Managed Account

      If you'd like to send all requests to the Manager account above, please leave this field blank, or optionally, select an Account to send the requests to.

    • Customer ListRequired

    • Customer IdentifierRequired

      The contact information you'd like to use to match your customer. The 'Multiple Identifiers' option allows you to setup this step in the Zap with more than one identifier, but when the Zap is ON only one identifier (email, phone number, OR name and locale) can be present in each Zap run.

    • Message

      By using this app, you hereby agree to the Google Customer Match policies available here and all other applicable policies made available by Google, which are located here.

    Action
    Write

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How Facebook Custom Audiences + Google Ads + Mailchimp Integrations Work

  1. Step 1: Authenticate Facebook Custom Audiences, Google Ads, and Mailchimp.
    30 seconds
  2. Step 2: Pick one of the apps as a trigger, which will kick off your automation.
    15 seconds
  3. Step 3: Choose a resulting action from the other app.
    15 seconds
  4. Step 4: Select the data you want to send from one app to the other.
    2 minutes
  5. That’s it! More time to work on other things.
facebook-custom-audiences logo

About Facebook Custom Audiences

Facebook Custom Audiences makes signing up for business information easy for people and more valuable for businesses.

Related categories

  • Ads & Conversion
google-ads logo
google-ads logo

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Learn more

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mailchimp logo
mailchimp logo

About Mailchimp

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
Learn more

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