Articles tagged "Marketing"

What is HubSpot—and what does it do?

HubSpot coined the term inbound marketing, but saying something is an inbound marketing tool doesn't mean much when you don't know what inbound marketing actually means. 

Hootsuite vs. Buffer: Which social media management tool is right for you?

We tested both apps to see how they stack up.

HubSpot vs. Marketo: Which marketing automation software is best?

HubSpot and Marketo are two leading marketing automation platforms. Here's how they stack up across features, ease of use, and cost, so you can choose the best for your team.

The 8 best HubSpot alternatives

These HubSpot alternatives cover a variety of use cases across CRM, marketing automation, email marketing, and more.

Pains and gains: How to give your customers what they want

Understanding customer pains and gains can help you deliver on your unique customers' needs. Here's how to understand the concept and apply it to your business.

8 ways to make your content stand out in the AI writing wave

Here's how to cut through the AI noise.

Programmatic SEO: How to increase search traffic with no-code tools

How to build an email list and 24 winning strategies

Before you can run an effective email marketing strategy, you need to compile an email marketing list composed of people who are interested in your offerings.

How to create a Facebook business Page that works

Here are seven things that I've learned through my experience—it's a combination of how-to tips and strategy suggestions, and they'll help you build a Facebook Page for your business that does more than just collect dust.

Scaling operations: How Benchmark Mortgage uses automation to streamline workflows

Benchmark Mortgage streamlines operations with Zapier, automating lead management, compliance, and marketing to enhance efficiency and customer experience.