Articles tagged "Marketing"

12 LinkedIn Lead Gen Form examples to inspire your next campaign

The 9 best pay-per-click (PPC) tools to optimize your ad spend in 2025

We break down the best pay-per-click tools. Dig into the best PPC tools for ad optimization, competitor analysis, campaign management, and more.

20 landing page examples to help you increase conversions

If you're looking for landing page inspiration, check out these 20 great landing page examples to help boost your conversions in 2024.

16 case study examples (+ 3 templates to make your own)

Check out these case study examples to learn what a business case study is, how it can be used for marketing, and how to create one—plus templates.

Canva AI: How to use Canva AI tools to enhance your designs

Whether you're building a presentation or creating graphics for your next social campaign, use Canva's AI tools to create, edit, and enhance your designs.

12 essential marketing automation examples

Marketing automation is essential if you want to leverage the information you have about prospects to personalize at scale. Here's how businesses are doing it.

Catch leads before they cool with personalized emails

Turn engaged prospects into deals faster with Zapier and AI. Detect intent, research leads, and give your reps ready-to-send emails in Slack.

Google Web Guide: How it changes AI searches and the SERP

Web Guide is reframing the relationship between AI and original work, showcasing that human insight is still core to discovery and trust in search.

Jasper vs. Copy.ai: Which is best? [2025]

Jasper AI and Copy.ai are two popular AI productivity tools—but they serve different purposes. Here's how they compare.

How much do Instagram ads cost? 10 strategies to boost ROI in 2025

Discover the cost of Instagram ads in 2025, factors that influence pricing, and actionable strategies to optimize your budget for maximum ROI and lead generation.