Nicole Replogle

Customer segmentation: Why it matters and how to do it (with examples)

Here's how to use customer segmentation to build campaigns that feel personal, relevant, and much more likely to get the response you're looking for.

7 ways to use Zapier's Zendesk integration

Customer service can make or break a brand. Learn how to automate Zendesk with Zapier for a smooth customer experience and customized internal tracking.

7 expert tips for sales process optimization

Here's how seven sales professionals made tangible improvements to how they sell—boosting close rates, shortening pipelines, and keeping reps focused.

How to automate your work notifications

We're drowning in notifications. Here's how to use automation to get the right pings in the right place at the right time.