Based in New England, Allisa has been writing about tech and marketing for years—and specifically about AI and automation for Zapier since 2023. When she's not working, you can find her lying very still not doing anything.
Allisa's articles
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More from Allisa
Best apps
The 10 best VoIP providers in 2026
Explore the best VoIP services for seamless business communication—affordable, flexible, and compatible with mobile and desktop devices.
By Allisa Boulette
•
22 min read
Productivity tips
The 16 best productivity extensions for Chrome in 2026
Here's how to choose the best Chrome productivity extensions and useful plugins for your workflow.
By Allisa Boulette
•
16 min read
Marketing tips
How to write a winning creative brief
Writing a creative brief is harder than it looks. Here, we'll walk you through the best practices and must-have elements, so your team can hit the ground running.
By Allisa Boulette
•
10 min read
Business tips
How to build a customer profile for better targeting
Build a customer profile your team will actually use. A 5-step framework with examples, common mistakes, and tools to keep profiles current as buyers shift.
By Allisa Boulette
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8 min read
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