RevOps automation collection

CRM integration: How to get the most out of your investment

CRM integration: How to get the most out of your investment In the not too distant past, the primary way to document customer interactions was paper. Logs, receipts, and huge 3-ring binders were the norm.

The BlackTies: Making magic with automation

Running a successful business is magic in its own right. But managing leads and updating spreadsheets wasn't the kind of magic The BlackTies, a Sydney magician group, wanted to be doing.

In defense of making spreadsheets for fun

In August, I made a spreadsheet that simulates live baseball games. It was a desperate attempt to grab hold of some semblance of control over the disaster roulette that is this year. It was an act of blind curiosity, a one-time thing.

How SheEO uses automation in their quest to create a $1 billion fund to support women-run businesses

Vicki Saunders is a successful serial entrepreneur, and she knows all too well the biases against women that are built into venture systems. Women receive 2.2% of available funding, Vicki shared with us.

Fast follow-up: Automatic workflows to get the most out of your landing page

Landing pages are perfect for launching a new product or service.

How a team of volunteers is working to restore wealth to Black communities

When Justin Samuels saw the incredible community reaction to the civil injustices going on across the U.S., he was inspired. But when he tried to take action, he felt like something was missing.

How a marketer built an eCommerce business that runs almost entirely on automation

Justin Blase has always been fascinated by automation. When he first started using Zapier for a previous employer over five years ago, he realized it would be a game-changer for him. With a background mostly in marketing, he didn't have coding skills.

Modern lead gen: Making online quizzes the hero of your strategy

It's hard for any business to build brand recognition and grow a loyal following. But for the up-and-coming, shoestring-budget business, being discovered is much harder than that 15-year-old YouTuber makes it look.

6 fatal mistakes in lead generation strategy

Competition is fierce in digital channels, and it's tougher than ever to cut through the noise. Driving traffic is one challenge, but it's another to convert that traffic into sales-qualified leads.

How to use Pipedrive

For small and medium-sized businesses, finding a simple, affordable, easy-to-use customer relationship management (CRM) system can be a challenge. This is precisely the market need that Pipedrive CRM seeks to fill.