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Luciano Viterale

Luciano is a writer and growth marketing consultant. He co-founded Ticker Nerd, an investing newsletter that has since been acquired. He also holds a Bachelor of Commerce (BCom) degree from The University of Sydney. Now Luciano blogs about email marketing, copywriting, business, and SEO. When he's not working, he's spending time with his dog or spearfishing with his brothers. Connect with him at lucianoviterale.com.

Luciano Viterale

Luciano's articles

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More from Luciano

Business tips

How to build a B2B prospecting list for cold email campaigns

Here, I'm going to focus on building a solid prospect list to dramatically increase your chances of getting positive responses with cold emails. 

By Luciano Viterale

6 min read

Productivity tips

7 mental models to help you make better business decisions

Bad decisions and silly mistakes are part of running a business. They're impossible to avoid. But we can implement safeguards, and one of the best ways to do this is by applying mental models.

By Luciano Viterale

5 min read

Hero image with an icon of an envelope (email)

Marketing tips

7 email newsletter predictions for 2024

Here, I'll share my top predictions for email newsletters in 2024. 

By Luciano Viterale

5 min read

Marketing tips

What is a squeeze page? And does your business need one?

Here, I'll walk you through how swapping our homepage for a squeeze page worked for us and the reasons why you may—or may not—want to implement a squeeze page.

By Luciano Viterale

5 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'