Joe Stych

Le marketing au goutte à goutte : qu'est-ce que c'est et exemples dont on peut tirer des leçons

Le marketing goutte à goutte est une stratégie qui consiste à envoyer des e-mails automatisés à des publics en fonction d'une planification ou de certaines actions effectuées par l'utilisateur.

Markets, segments, and personas: Defining marketing jargon

Zeroing in on your market is the best way to make sure you're creating products that a specific audience actually wants, then talking about them in the right way. Here's how to do just that.

Facilitate internal understanding of your products with this template

This "product on a page" template will help you communicate new products and features to your marketing team.

How to craft your brand message (with template)

No matter how revolutionary, life-changing, and industry-disrupting your product or service is, that alone isn't going to sell it. You still need to convince people of its value.