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Inspiración en automatización

3 min de lectura

6 formas de automatizar your customer support

Por Krystina Martinez · Febrero 14, 2024
A hero image of orange headphones with a mic on a light blue background.

Customer support is a tough job. There's a fine line between keeping your customers happy and burning out your customer support team. Whether it's turning forms your customers submit into tickets, to routing tickets to the right platforms, these manual tasks can quickly pile up or slip through the cracks.

The best way to keep your customers (and your support team) happy, is to throw automation into the mix. From using AI tools to provide solutions to notifying your team about new tickets, these Zaps—our term for automated workflows—will streamline your whole customer support operation.

¿Eres nuevo en Zapier? Es un software de automatización de flujos de trabajo que le permite centrarse en lo que importa. Combine interfaces de usuario, tablas de datos y lógica con miles de aplicaciones para crear y automatizar cualquier cosa que pueda imaginar. Regístrate gratis para usar esta aplicación y miles más con Zapier.

Índice

  • Create tickets from forms

  • Create tickets from chatbot interactions

  • Enhance your tickets with AI

  • Notify your team about new tickets

  • Maintain ticket hygiene

  • Keep an eye on the numbers

Para comenzar con una plantilla Zap (lo que llamamos nuestros flujos de trabajo predefinidos), simplemente haz clic en el botón. Solo te llevará unos minutos configurarlo. Puedes leer más sobre cómo configurar Zaps aquí.

Create tickets from forms

Questions can come from anywhere, and—because you're the Steven Tyler of support—you don't want to miss a thing. 

With these Zaps, you can turn new form submissions into tickets so your team can assist customers right away.

Para comenzar con una plantilla Zap (lo que llamamos nuestros flujos de trabajo predefinidos), simplemente haz clic en el botón. Solo te llevará unos minutos configurarlo. Puedes leer más sobre cómo configurar Zaps aquí.

Crear tarjetas de Trello a partir de nuevas respuestas de Typeform

Crear tarjetas de Trello a partir de nuevas respuestas de Typeform
  • Typeform logotipo
  • Trello logotipo
Typeform + Trello

Crear tarjetas de Trello a partir de nuevas respuestas de Formularios de Google

Crear tarjetas de Trello a partir de nuevas respuestas de Formularios de Google
  • Google Forms logotipo
  • Trello logotipo
Google Forms + Trello

Crear tickets de Zendesk a partir de nuevas entradas de Typeform

Crear tickets de Zendesk a partir de nuevas entradas de Typeform
  • Typeform logotipo
  • Zendesk logotipo
Typeform + Zendesk

Crear tickets de Zendesk a partir de nuevos envíos de formularios de HubSpot

Crear tickets de Zendesk a partir de nuevos envíos de formularios de HubSpot
  • HubSpot logotipo
  • Zendesk logotipo
HubSpot + Zendesk

Crear tickets de Freshdesk para nuevos envíos de Jotform

Crear tickets de Freshdesk para nuevos envíos de Jotform
  • Jotform logotipo
  • Freshdesk logotipo
Jotform + Freshdesk

Does your business use a custom website form for customer support? You can connect your ticketing platform to your web form with Webhooks by Zapier. It's a built-in tool, available on paid Zapier plans, that lets you use webhooks within Zaps.  

Get started with these workflows:

Create Freshdesk tickets for new Webhook data

Create Freshdesk tickets for new Webhook data
  • Webhooks by Zapier logotipo
  • Freshdesk logotipo
Webhooks by Zapier + Freshdesk

Turn Webhooks into new conversations in Help Scout

Turn Webhooks into new conversations in Help Scout
  • Webhooks by Zapier logotipo
  • Help Scout logotipo
Webhooks by Zapier + Help Scout

Crear solicitudes de Jira Service Management desde nuevos POST de webhook

Crear solicitudes de Jira Service Management desde nuevos POST de webhook
  • Webhooks by Zapier logotipo
  • Jira Service Management logotipo
Webhooks by Zapier + Jira Service Management

Need to connect other tools that don't have a Zapier integration? Here's how you can use webhooks to automate anything

Create tickets from chatbot interactions

Do you use AI-powered chatbots to handle customer interactions and issues in real time? While chatbots are an effective way to provide quick and accurate answers to common questions (some chatbots can even access your business's resources), sometimes you'll need to pass issues over to your support team. 

With these Zaps, you can automatically route tickets straight to your support platform for human assistance. 

Create Freshdesk tickets from new ChatBot messages

Create Freshdesk tickets from new ChatBot messages
  • ChatBot logotipo
  • Freshdesk logotipo
ChatBot + Freshdesk

Automatically create a Zendesk ticket when you get a new ChatBot message

Automatically create a Zendesk ticket when you get a new ChatBot message
  • ChatBot logotipo
  • Zendesk logotipo
ChatBot + Zendesk

Create Zendesk tickets when new Zapier Chatbots buttons are clicked

Create Zendesk tickets when new Zapier Chatbots buttons are clicked
  • Logotipo de Zapier Chatbots
  • Zendesk logotipo
Zapier Chatbots + Zendesk

Want to build an end-to-end customer support portal for your customers? Follow our step-by-step guide to design a resource hub with Zapier Interfaces. Alternatively, you can get started right away with our Request Portal Template.

Enhance your tickets with AI

The last thing you want when your customers hit a roadblock is to keep them waiting for a solution. When it comes to handling bucket loads of tickets, timing is everything. 

And using AI tools can help lighten the load. With these Zap templates, AI can summarize a ticket, add extra context, and even provide suggested solutions or responses to save technicians time—helping them give customers a speedier and more personalized experience. 

Add acceptance criteria as comments to new issues in Jira using OpenAI

Add acceptance criteria as comments to new issues in Jira using OpenAI
  • Jira Software Cloud logotipo
  • OpenAI (GPT-4, DALL-E, Whisper) logotipo
  • Jira Software Cloud logotipo
Jira Software Cloud + OpenAI (GPT-4, DALL-E, Whisper)

Notify your team about new tickets

Support doesn't always happen in just one app—your team might be putting out fires in multiple places, or building documentation to help answer even more questions in the future. To make sure a ticket never gets lost, use the Zaps below to notify your team about new tickets in your company's team chat app or via email, which they most likely always have open.

Post new Zendesk tickets to Slack messages

Post new Zendesk tickets to Slack messages
  • Zendesk logotipo
  • Slack logotipo
Zendesk + Slack

Post new Zendesk tickets to Microsoft Teams

Post new Zendesk tickets to Microsoft Teams
  • Zendesk logotipo
  • Microsoft Teams logotipo
Zendesk + Microsoft Teams

Enviar nuevas solicitudes de Jira Service Management a Microsoft Teams

Enviar nuevas solicitudes de Jira Service Management a Microsoft Teams
  • Jira Service Management logotipo
  • Microsoft Teams logotipo
Jira Service Management + Microsoft Teams

Enviar correos electrónicos de Gmail para nuevos tickets de Zendesk

Enviar correos electrónicos de Gmail para nuevos tickets de Zendesk
  • Zendesk logotipo
  • Gmail logotipo
Zendesk + Gmail

Maintain ticket hygiene

Things can get disorganized fast if you're managing a high volume of support requests. Automating best practices for processes like tagging certain tickets or moving tickets to the right place can relieve the burden for your team—especially if there's a sudden influx of tickets. 

These workflows can create recurring tickets or move requests so you can easily stay on top of everything.

Update Trello cards from other Trello cards

Update Trello cards from other Trello cards
  • Trello logotipo
  • Trello logotipo
Trello

Crea un nuevo ticket de Zendesk automáticamente cada semana

Crea un nuevo ticket de Zendesk automáticamente cada semana
  • Schedule by Zapier logotipo
  • Zendesk logotipo
Schedule by Zapier + Zendesk

Crear solicitudes semanales en Jira Service Management

Crear solicitudes semanales en Jira Service Management
  • Schedule by Zapier logotipo
  • Jira Service Management logotipo
Schedule by Zapier + Jira Service Management

Keep an eye on the numbers

While putting a number score on how much"help" your team is providing can sound harsh, it can be a tool for transparency, and let each member of the team know how they're doing in a more tangible way than just "good."

Most customer service apps have built-in metric trackers, but sometimes you need more customization for your metric tracking. These Zaps will send tickets to a spreadsheet so you can do your own calculations. 

Crea filas en hojas de cálculo de Google Sheets con las nuevas tarjetas de Trello

Crea filas en hojas de cálculo de Google Sheets con las nuevas tarjetas de Trello
  • Trello logotipo
  • Google Sheets logotipo
Trello + Google Sheets

Add new Zendesk tickets to Google Sheets

Add new Zendesk tickets to Google Sheets
  • Google Sheets logotipo
Google Sheets

Add rows to Google Sheets for updated Freshdesk tickets

Add rows to Google Sheets for updated Freshdesk tickets
  • Freshdesk logotipo
  • Google Sheets logotipo
Freshdesk + Google Sheets

Does your team need more individualized motivation? Here’s how to create a personal best challenge bot to push them forward,

Streamline your customer support with automation

Your customer support team keeps your customers happy, so by introducing automation, it can take care of them too. Automation with Zapier helps ease the demands on your support crew, so they can focus on providing excellent customer service.

Lecturas relacionadas:

  • 5 maneras de prosperar en su rol de atención al cliente

  • 5 tips for effective customer support during a crisis

  • IA en la atención al cliente: 11 formas de automatizar el soporte

  • How to automate Help Scout

  • How to automate Freshdesk

  • ¿Qué es un portal de clientes?

This article was originally published in January 2021, written by Tyler Robertson, with previous updates by Krystina Martinez. It was most recently updated in February 2024 by Elena Alston.

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