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Luke Strauss

Based in sunny San Diego, Luke is a digital marketer with 3+ years of experience developing and executing content strategy for eCommerce startups and SaaS enterprises alike—Airtable, Zoom, and yes, Zapier—to name a few. When he isn’t diving into a keyword research rabbit hole, you can find him at a music festival, thrifting, or spending time with his friends and family.
Luke Strauss

Luke's articles

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More from Luke
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Business tips

What is a proof of concept? And how to write one (with template)

A proof of concept (POC) is a strategy used to verify whether an idea is feasible. It's meant to weed out the bad ideas and bring the good ones to life.

By Luke Strauss

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8 min read

Marketing tips

AI in marketing: Benefits, use cases, and implementation strategies

Here's how you can leverage AI to bring your marketing campaigns to life.

By Luke Strauss

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14 min read

App comparisons

Zendesk vs. Zoho Desk: Which ticket app is best?

Zendesk offers more customization and a better user interface than Zoho Desk, but at a higher price point. Choose between budget vs. advanced needs.

By Luke Strauss

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9 min read

App comparisons

Wix vs. Shopify: What's the best eCommerce platform?

Deciding between Wix and Shopify? Our in-depth comparison covers ease of use, eCommerce features, AI, pricing, and more to help you choose the best platform.

By Luke Strauss

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13 min read

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'