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4 min read

6 ways to automate Campaign Monitor with Zapier

By Daniel Kenitz · February 19, 2024
A hero image of the Campaign Monitor app logo connected to other app logos on a light yellow background.

Ideally, your email newsletter software should handle every aspect of your email campaigns—and Campaign Monitor fits the bill. Drag-and-drop email design? Check. Email list segmentation and personalization? Double-check. Campaign Monitor can even automate your marketing emails to create seamless VIP offers, welcome series campaigns, and purchase reminders. 

But what it can't do is magically gather customer information from the other business-critical apps you use in your marketing efforts. Need to upload customer information from your online web forms to Campaign Monitor? Or maybe you want to grab leads from Facebook and turn them into Campaign Monitor subscribers. That's where Zapier automation comes in.

With the right Zap—Zapier's automated workflows—you can connect Campaign Monitor with your essential tools. Here's how.

New to Zapier? It's workflow automation software that lets you focus on what matters. Combine user interfaces, data tables, and logic with 6,000+ apps to build and automate anything you can imagine. Sign up for free to use this app, and thousands more, with Zapier.

Table of contents

To get started with a Zap template—what we call our pre-made workflows—just click on the button. It only takes a few minutes to set up. You can read more about setting up Zaps here.

Add subscribers from web forms

Do you constantly get new leads from your web forms? Then an old adage applies: if it ain't broke, don't fix it. You may enjoy everything Campaign Monitor can do on the backend—like using simple drag-and-drop workflows to build welcome email campaigns—but you don't have to create new signup pages if an existing form is already attracting customers.

Instead, use a Zap to automatically add the info gathered from your web forms to Campaign Monitor. That way, no matter how much your marketing efforts scale, your systems are always up to date.

Add Campaign Monitor subscribers from new Squarespace form submissions

Add Campaign Monitor subscribers from new Squarespace form submissions
  • Squarespace logo
  • Campaign Monitor logo
Squarespace + Campaign Monitor

Bring your targeted leads into Campaign Monitor

Maybe your leads aren't coming from web forms. Maybe you're using a little more marketing razzle-dazzle to connect with your potential customers—think Facebook Lead Ads, Leadpages, and ClickFunnels. If you have profitable campaigns running in Leadpages and Facebook Lead Ads, you probably don't want to interrupt a lead generation solution that's working for you. But you may need Campaign Monitor to segment and personalize emails to those customers.

Zapier can connect these apps to Campaign Monitor, too. That way, you'll keep your favorite lead engine running like a finely-tuned machine while adding all of the marketing features of Campaign Monitor. 

Connect Google Sheets with Campaign Monitor

Imagine you're juggling tasks between Google Sheets and Campaign Monitor, manually transferring data back and forth. It's like trying to bake a cake while running a marathon—possible, but why make life harder? 

Instead, make your life easier by automatically connecting Google Sheets to Campaign Monitor. With automation, every new subscriber or customer detail added to your Google Sheets can automatically update your Campaign Monitor lists. No more tedious copy-pasting or worrying about human errors. 

Or you can take automation in the other direction and automatically add new subscriber details from Campaign Monitor to a Google Sheet. Effortlessly analyze the effectiveness of your campaigns, track subscriber growth over time, make data-driven decisions, and back up your data—all without switching between tabs. It's about making your tools work for you, not the other way around.

Send emails and notifications for new subscribers

A new subscriber should be a fun event. But it may also be something your business needs to know. You may have to schedule follow-ups for new subscribers to particular newsletters, for example. Or you may simply want to know when someone signs up for your newsletter.

Simply create a Zap that sends an email or a team chat message each time you get a new subscriber. That way, your team can take the right action right away.

Add event attendees to Campaign Monitor

Some businesses—like consultancies or B2B companies—aren't trying to grab every consumer email they can. They need a highly personalized list of subscribers, which is why a service like Campaign Monitor can be useful. 

One way to build a list that feels more personal is to host events through services like Eventbrite. When a customer signs up for in-person or video conferencing events, your business can build more direct relationships. 

But you don't want to lose touch after all of that work, either. All you have to do is build a Zap between an offering like Eventbrite and Campaign Monitor to ensure that anyone who signs up remains on your list for future campaigns, event invitations, and emails.

Connect Campaign Monitor to your other email lists

If you're like most marketers, you probably use multiple email tools—using just one might leave you missing out on some unique features others offer after all. Fortunately, if you add automation to the mix, you can use as many tools as you want without over-complicating your marketing processes. It's like having a team of the world's best chefs all cooking in your kitchen; you get the best of all worlds without the chaos of managing them individually.

By connecting Campaign Monitor and other email platforms with Zaps, you can seamlessly integrate the strengths of each service. Whether it's leveraging advanced segmentation from one app or utilizing the superior template designs of another, automation ensures that your email marketing strategy isn't just a one-trick pony. 

Turn Campaign Monitor into your do-everything email platform

Campaign Monitor can handle everything—segmentation, personalization, unique email campaigns. But it can't do everything for your business until you've got every subscriber in the right place. Using Zapier's automation tools, you can connect targeted leads, old newsletter subscribers, and more. The result will be newsletter campaign software that fits seamlessly into everything your business does.

And this is just the start of what you can do with Zapier and Campaign Monitor. What will you automate first?

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'