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Steph Knapp

Steph Knapp is a freelance B2B + SaaS content marketer that loves educating and empowering curious humans. When she's not typing away, you'll find her volunteering at the animal shelter and obsessing over a new hobby every week. 

Steph Knapp

Steph's articles

Most recent articles

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More from Steph

App tips

7 tools to use for better collaboration

A collaboration tech stack helps your team organize ideas, projects, and tasks for smoother workflows. Here are common tool types to try.

By Steph Knapp

4 min read

Small business tips

A SWOT analysis template (that won't bore you to tears)

While SWOT has a bland reputation, there's a reason businesses have used it for nearly 60 years. It's time to reclaim the strategy as something less snooze-worthy.

By Steph Knapp

6 min read

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Marketing tips

6 marketing automation examples for nurturing leads

You want to put your best foot forward to nurture leads, but using your human brain and time for every task isn't scalable. If you want to leverage the information you have about prospects to personalize at scale, marketing automation can help. 

By Steph Knapp

7 min read

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Marketing tips

4 marketing automation ideas for better post-purchase engagement

A little forethought and help from automation tools gives you the opportunity to really wow your customers after they've made a purchase.

By Steph Knapp

5 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'