Articles tagged "Small business"

Doing more with less: Grow your business with personalized automations

7 ways to automate PayPal

While getting paid is a reason to celebrate, what follows after a PayPal transaction is a little less exciting—and often requires a lot of manual work. Here's how to automate it.

4 ways your customers benefit from support and service automation

When you take advantage of automation, you’re able to more easily deliver on your customers' expectations around speed, personalized attention, and more.

Freelance writers are business owners—here are the 8 tools I use to run mine

While it's disheartening to bid farewell to the dream of writing all day, I'm doing what I can to increase my writing time (and my income) by streamlining my other systems.

How to build an email marketing list—and 24 winning strategies

Before you can run an effective email marketing strategy, you need to compile an email marketing list composed of people who are interested in your offerings.

What is a two-sided marketplace?

Two-sided marketplaces are everywhere now, and it makes sense: they efficiently match supply to demand (and vice versa) and are a win-win-win for suppliers, customers, and the marketplace itself.

How to write a proof of concept (with template)

A proof of concept (POC) is a strategy used to verify whether an idea is feasible. It's meant to weed out the bad ideas and bring the good ones to life.

.org vs. .com and other TLDs: Which domain extension should you use?

I've been building and writing about websites for almost a decade, and here I'll dig into everything there is to know about domain names. If you're here because the .com you wanted is taken, I'll help you understand your .org, .co, and .net options. 

Business objectives: How to set them (with 5 examples and a template)

Business objectives are defined, achievable outcomes a company works to achieve over time to reach goals. Here's how to set them.

Squarespace vs. WordPress: Which is best?

Squarespace provides a zero-hassle experience, while WordPress offers unlimited customization.