Zapier’s Solution Partner Program is built to help automation-focused service providers grow their businesses and deliver better results for their clients. Whether you offer implementation services, build custom integrations, or consult on workflow design, the program gives you access to tools, training, and support that help you stand out.
One of the most valuable resources available to Solution Partners is the partner portal. It brings everything into one place, including sales and marketing content, certification tracking, lead management, and real-time visibility into your progress in the program. It helps partners succeed while giving businesses confidence that they're working with trusted Zapier experts.
Support, training, and visibility in one place
For approved partners, the Solution Partner Portal acts as a central hub for managing your partnership with Zapier and delivering strong outcomes for clients. Here’s what you’ll find:
Sales and marketing support Access sales decks, pitch templates, marketing kits, and battlecards to help you clearly communicate Zapier’s value.
Lead and revenue tracking Submit and manage referral leads and managed revenue in one place. You can also track your partner tier status.
Training and certifications Monitor your progress on required certifications and explore advanced courses in sales and technical enablement. These resources help your team stay aligned and meet program goals.
Smarter tools to help you grow faster
Recent updates to the portal make it easier to use and more helpful for your day-to-day work. These improvements are already helping partners stay focused on delivering value:
Lead and revenue submissions now follow one simple workflow
A homepage redesign that features partner tier progress
Data is refreshed more often to improve accuracy and visibility
New Zapier Actions allow you to automate common tasks inside your workflows
A look at what’s next
We’re continuing to invest in the partner experience with more updates on the way. These improvements will give partners even more ways to scale their services and provide better results for clients.
Here’s what’s on the roadmap:
Simplified onboarding for new partners
Updated marketing kits to help partners grow their reach
Improved lead routing options
New tools designed for automation-focused service providers
Admin access allowing teams collaborate and manage submissions together
Ready to learn more?
Apply now to become a Zapier Solution Partner and start delivering bigger results for your customers.
If you're already part of the Solution Partner Program, log in to the portal to explore new features, check your progress, and make the most of your resources.
If you're looking for an expert to support your automation goals, explore our Solution Partner Directory to connect with a pro who knows your industry and tech stack.
