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Rob Ayre

Customer Advocacy Marketing Manager
Rob Ayre is Customer Advocacy Marketing Manager at Zapier. After 10+ years helping companies turn customers into champions, he still gets excited by a great builder story. Have one? He wants to hear it.
Rob Ayre

Rob's articles

Automate your work with Zapier

More from Rob

Automation with Zapier

Meet the first 2026 Zappy Award monthly winners: May 2026

Rachael Silvano built a points economy for 140,000 community members. Jeff Hirsch governed Zapier across Redis in weeks. Meet the first two Zappy Award monthly winners.

By Rob Ayre

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3 min read

Automation with Zapier

How a two-person SEO shop is building an engine to run twelve clients in thirty minutes a month

Adrian Martinez runs a two-person agency for ~12 clients. He is building an SEO/AEO engine in Claude with Zapier MCP as the execution layer.

By Rob Ayre

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3 min read

Automation with Zapier

How Gourmet Ads uses Zapier MCP to turn Salesforce and Atlassian into a weekly growth report

Gourmet Ads uses Zapier MCP to connect Salesforce, Google Analytics, and Atlassian Confluence into weekly and daily reports with specific actions for the team.

By Rob Ayre

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6 min read

Customer stories

How NoPlex uses Zapier MCP and Claude inside Google Workspace

NoPlex uses Claude with Zapier MCP to move AI work into Google Workspace and Slack, where the team already operates.

By Rob Ayre

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2 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'