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Xander Castro

Customer Advocacy Marketing Manager
Xander Castro is a Customer Advocacy Marketing Manager, championing the builder and innovators leveraging Zapier to transform the way we work. A classically trained musician turned Event Producer turned tech and startup marketer.
Xander Castro

Xander's articles

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More from Xander

Customer stories

How Klue saved 900+ hours and ran 8,000+ workflows in just two quarters with Zapier

How Klue built a centralized AI automation framework with Zapier, saving 900+ hours, cutting software costs, and empowering every team to innovate.

By Xander Castro

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4 min read

Customer stories

How BioRender cut ticket resolution time by 69% and boosted throughput 50%

How BioRender automated AR ticket triage with Zapier and AI, cutting resolution times by 69%, boosting throughput 50%, and giving customers faster payment resolutions.

By Xander Castro

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3 min read

Customer stories

How Author.Inc hit 70% profit margins by slashing book publishing timelines with automation

How Author.Inc uses Zapier and AI to turn recordings into book drafts in under an hour, scale publishing 20x, and run a multimillion-dollar business lean.

By Xander Castro

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4 min read

Customer stories

How StackAdapt saves 10+ hours a week by automating hiring across 5 teams with Zapier

How StackAdapt automated hiring data with Zapier, eliminating manual spreadsheet updates, reducing payroll errors, and giving every team real-time headcount visibility.

By Xander Castro

•

3 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'