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Tim Hey

Tim Hey is the Senior Agentic GTM Strategy Director at Zapier, where he leads go-to-market strategy for AI agents and the people building with them.

Tim Hey

Tim's articles

Engineering insights
What we learned by watching Claude read Zapier.com
We built a tool to test how page changes affect what agents find. The first experiment showed Markdown mirrors and a separate WebFetch model shape what agents see.
By Ben McAdams

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6 min read

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'