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Articles that mention "Instagram for Business"

Showing 1-10 of 18 articles

A hero image of an Instagram post by a micro-influencer promoting a giveaway

Marketing tips

The FOMO strategy: How 3 brands used micro-influencers to get overly sponsored

While many brands rely on exclusivity or social proof, some are tapping into fear and using FOMO to drive brand awareness and sales. How? With the help of lots (and lots) of micro-influencers.

By Elna Cain

4 min read

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'