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Zapier makes it easy to integrate Mailchimp with WildApricot - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event
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2. Choose action
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1. Select the event
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Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Mailchimp.

Add your action

An action happens after the trigger—such as "Add or Update a Contact or Member" in WildApricot.

You’re connected!

Zapier seamlessly connects Mailchimp and WildApricot, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Audience
    • Status
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    Polling
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    • Audience
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      Required
    • Track all links clicks
    Trigger
    Polling
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    • Store
      Required
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Practical ways you can use Mailchimp and WildApricot

Sync WildApricot members with Mailchimp for targeted emails

When a new contact or member is added in WildApricot, Zapier automatically adds or updates them as a subscriber in a Mailchimp audience. This keeps your email marketing up-to-date with your membership list, enabling timely and relevant communication with your audience.

Business Owner
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Add new Mailchimp subscribers to WildApricot contacts

When a new subscriber is added to a Mailchimp audience, Zapier automatically adds them as a new contact or updates an existing contact in WildApricot. This ensures your contact list in WildApricot is always in sync with your Mailchimp audience, saving time and reducing manual entry errors.

Marketing & Marketing Ops
Send event registration details to Mailchimp

When a new registration is added to an event in WildApricot, Zapier automatically adds the registrant to Mailchimp as a subscriber or updates their details for targeted email follow-ups. This improves campaign personalization and ensures registrants receive event-related or post-event emails.

Sales Ops

Learn how to automate Mailchimp on the Zapier blog

Make work flow with AI

Level up your Mailchimp to WildApricot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Mailchimp + WildApricot integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and WildApricot

How can I connect Mailchimp to WildApricot?

To connect Mailchimp with WildApricot, use Zapier to create a Zap that links the two applications. First, select WildApricot as the trigger app and choose an event such as 'New Contact Created'. Then, set Mailchimp as the action app to add or update subscribers based on this trigger.

What triggers in WildApricot can automate actions in Mailchimp?

Triggers in WildApricot include events like 'New Contact Created', 'Updated Contact', and 'Membership Renewal'. These can be used to automate actions in Mailchimp, such as adding a new subscriber or updating subscriber details.

Can I segment my Mailchimp lists based on WildApricot data?

Yes, you can segment your Mailchimp lists by creating customized fields and tags through the integration. For instance, if a contact is added or updated in WildApricot with specific membership details, these can be used for segmentation in Mailchimp.

How does updating contact information work between WildApricot and Mailchimp?

When contact information is updated in WildApricot, our integration allows it to automatically update in Mailchimp. By setting up an 'Updated Contact' trigger in WildApricot linked to an update action in Mailchimp, you ensure data consistency across both platforms.

What happens when a membership renewal occurs in WildApricot?

Upon membership renewal triggered in WildApricot, you can set an automatic action within Mailchimp such as moving the member into a specific group or updating their profile with renewed status. This ensures members are targeted appropriately for renewal campaigns.

Are there any limitations I should be aware of when using this integration?

The integration relies heavily on predefined triggers and actions available within both platforms. Custom events outside these options may not be automatable without further customization or advanced scripting through our platform.

Can I send targeted email campaigns from Mailchimp based on event attendance tracked in WildApricot?

Absolutely! Using event attendance as a trigger from WildApricot allows you to tag attendees and non-attendees differently within Mailchimp. This enables personalized follow-up campaigns targeting attendees who need post-event material or non-attendees who might benefit from future event notifications.

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About Mailchimp
Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
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About WildApricot
WildApricot is a cloud software that elevates the missions of emerging associations, nonprofits, clubs and chapters in an all-in-one member management solution.
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