Connect Hootsuite and Pardot to unlock the power of automation

To connect Hootsuite with Pardot, you first need to authenticate both accounts on our platform. After logging in, head over to the 'Connections' section and search for 'Hootsuite' and 'Pardot'. Follow the prompts to authorize access.

When integrating Hootsuite with Pardot using our service, you can use triggers such as a new scheduled message in Hootsuite or a specific keyword mention. These triggers can initiate actions in Pardot like adding prospects to a list.

Yes, you can set up an integration where specific social media interactions, like mentions or replies in Hootsuite, trigger the creation of new leads or update existing ones in Pardot.

You can automate prospect assignments by setting up workflows that engage with social media actions captured by Hootsuite. For example, if someone retweets your campaign, their details can automatically be added and assigned to a sales rep in Pardot.

Currently, our integration primarily handles data going from Hootsuite into Pardot. Automated responses originating from Pardot events would require additional setup through webhooks or third-party tools.

Once a social post is published via Hootsuite, you might trigger actions in Pardot such as starting a drip campaign for users interacting with that post or updating engagement score of existing prospects.

While most standard fields are supported when syncing between Hootsuite and Pardot, custom field synchronization may require additional mapping configuration within our platform.