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Affinity
Affinity
1. Choose trigger event
HubSpot
HubSpot
2. Choose action
1. Select the event
Setup
Test
Affinity
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Organization" from Affinity.
Add your action
An action happens after the trigger—such as "Update Contact Subscription Preferences" in HubSpot.
You’re connected!
Zapier seamlessly connects Affinity and HubSpot, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Halt my task if contact is already a member of the list
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Company
Creates a Company in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Associations
Creates associations between objects.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Halt task if any associations error occurred
Engagement Type
Required
Assigned To
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Social Media Channel
Required
Message Content
Required
When
Save as draft
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Note
Name
Required
Company
Contact
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Delete CRM Object
Deletes a CRM object from HubSpot
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Company ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Type of Custom Object
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Product ID
Required
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Line_item
Creates a Line_item in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Contact Email Address
Required
Event ID
Required
Contact Value
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Get CRM Object
Gets a CRM object from HubSpot by ID
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
List Name
Required
Contact
Required
Halt my task if contact wasn't a member of the list
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Create Ticket
Creates a Ticket in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Contact
Update a Contact in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Line_item
Update a Line_item in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Update Product
Update a Product in HubSpot.
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Type of Custom Object
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Folder
Required
Filename
Required
Access level
Required
File
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Api_docs_info
Stop on error
Required
HTTP Method
Required
URL
Required
Query string parameters
Additional request headers
Body
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Note
Name
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Name
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Find Associations
Find associations between objects.
Action
This is an event a Zap performs.
Search
Find existing data in your app
Object Type
Required
Pipeline Id
Required
Stage Id
Required
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search
Find existing data in your app
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Type of Custom Object
Required
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
Note
Additional properties to retrieve
Action
This is an event a Zap performs.
Search or write
Find existing data in your app, or create a new record if no data is found
For AI agents & developers
Use Affinity and HubSpot with AI agents and code
Beyond Zap workflows. Call Affinity and HubSpot actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Affinity and HubSpot actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
New Organization List Entry
Update Contact Subscription Preferences
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Customers have created over 25 million Zaps on the platform
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Practical ways you can use Affinity and HubSpot
Create organizations in Affinity when a new company is added in HubSpot.
When a new company is registered in HubSpot, Zapier adds its details to Affinity as an organization. This keeps the business's network centralized, helping business owners maintain relationships effortlessly while saving time on data duplication.
Create a contact in HubSpot when a new person is added in Affinity.
When a new person is added in Affinity, Zapier creates a corresponding contact in HubSpot. This ensures the marketing team has updated contact data for targeted campaigns, improving lead generation efforts and reducing manual data entry.
When a new contact is created in HubSpot, Zapier adds it to a specific Affinity list. This helps sales teams organize leads efficiently, ensuring streamlined follow-ups and boosting conversion rates.
Level up your Affinity to HubSpot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Frequently Asked Questions about Affinity + HubSpot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Affinity and HubSpot
How do I set up Affinity integration with HubSpot?
To set up the integration, navigate to your Zapier dashboard, select 'Create Zap,' and choose HubSpot and Affinity as the apps you want to connect. You'll then need to authenticate both accounts and configure your triggers and actions according to your needs.
What triggers from Affinity can be used with HubSpot?
In Affinity, common triggers include 'New Contact,' 'New List Entry,' or 'Contact Updated.' These triggers can automatically send information to HubSpot, such as creating a new contact or updating an existing one.
Can I sync specific data fields from Affinity to HubSpot?
Yes, you can map specific data fields from Affinity to corresponding fields in HubSpot during the setup of your Zap. This ensures that only the information you want is transferred between systems.
Are there any actions available in HubSpot when triggering from Affinity?
Yes, actions such as 'Create Contact,' 'Update Contact,' and 'Find Contact' in HubSpot can be triggered by activities in Affinity like adding a new contact or updating a contact's information.
Is it possible to update both systems simultaneously when an event occurs in one?
While each Zap is uni-directional, you can create multiple Zaps: one for updating HubSpot when an event occurs in Affinity and another for updating Affinity based on changes in HubSpot.
What should I do if my integration between Affinity and HubSpot stops working?
First, check your Zap history on Zapier for any error messages which might indicate what went wrong. Ensure that both application credentials are still valid. If problems persist, consult our support resources for additional troubleshooting steps.
Are there any limitations on how often data is synced between Affinity and HubSpot?
Zaps typically run every few minutes depending on your plan; however, it's not instant. There might be delays based on server loads or how frequently changes are detected by our system.
About Affinity
Affinity is an AI-first private capital CRM that turns relationship intelligence into action across the investment lifecycle.
