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Connect Facebook Lead Ads and Behavior Sales to power AI-driven automation

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How Zapier works

Zapier makes it easy to integrate Facebook Lead Ads with Behavior Sales - no code necessary. See how you can get setup in minutes.

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Facebook Lead Ads logo
Facebook Lead Ads
Facebook Lead Ads logo
Facebook Lead Ads
1. Choose trigger event
Behavior Sales logo
Behavior Sales
Behavior Sales logo
Behavior Sales
2. Choose action
Facebook Lead Ads logo
1. Select the event
Setup
Test
Facebook Lead Ads logo
Facebook Lead Ads
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Lead" from Facebook Lead Ads.

Add your action

An action happens after the trigger—such as "Push a File to Sales Baseline Module" in Behavior Sales.

You’re connected!

Zapier seamlessly connects Facebook Lead Ads and Behavior Sales, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • FBLA_copy
    • Page
      Required
    • Form
    • Conversions Information
    Trigger
    Instant
    Try It
    • Recording URL
      Required
    • File name
    Action
    Write
    • LinkedIn profile
    • Email
    Action
    Write
    • Text for analysis
      Required
    • First name
    • Last name
    Action
    Write
  • Behavior Sales triggers, actions, and search
    New Pre-Call Briefs Is Ready

    Triggers when a new Pre-Call Brief is ready.

    Trigger
    Polling
    Try It
    • Report ID
      Required
    Action
    Write
    • Recording for analysis
      Required
    Action
    Write
    • Twitter profile
      Required
    Action
    Write

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Facebook Lead Ads and Behavior Sales to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Facebook Lead Ads on the Zapier blog

Make work flow with AI

Level up your Facebook Lead Ads to Behavior Sales integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
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About Facebook Lead Ads
Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.
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About Behavior Sales
Personalize Your Sales using AI without Complicated Personality Testing!
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