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Connect Facebook Lead Ads and Slack to unlock the power of automation

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How Zapier works

Zapier makes it easy to integrate Facebook Lead Ads with Slack - no code necessary. See how you can get setup in minutes.

Select a trigger from Facebook Lead Ads

A trigger is an event that starts your Zap and runs the workflow. For example, with Facebook Lead Ads, a trigger could be "New Lead."
A trigger is the event that kicks off your automated workflow.

Setup an action from Slack

An action is what takes place after the automation is triggered. For example, with Slack, the action could be "Add Reminder."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected Facebook Lead Ads to Slack

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Triggers and actions are the main components of every automated workflow.

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Frequently Asked Questions about Facebook Lead Ads + Slack integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Lead Ads and Slack

How do I set up the integration between Facebook Lead Ads and Slack?

To integrate Facebook Lead Ads with Slack, you'll need to create a Zap. Start by choosing Facebook Lead Ads as your trigger app and select 'New Lead' as the trigger event. Then, choose Slack as your action app and select actions like 'Send Channel Message' or 'Send Direct Message' where you want the lead information to be sent. Follow the prompts to connect both accounts and customize how you'd like the information to be shared in Slack.

What permissions are required for integrating Facebook Lead Ads with Slack?

During setup, you will need permission to access both your Facebook account with Admin access to the Leads Ad Forms and your Slack account's permission scope for sending messages. It's crucial that both applications are authorized through our platform so we can automate the data transfer.

Can I customize the information that gets sent from Facebook Lead Ads to Slack?

Yes, you can customize which lead information fields from your forms are sent over to Slack. During setup, you'll have options to map fields from Facebook to be included in your Slack messages, allowing you flexibility in what data is communicated.

How quickly does lead information get sent from Facebook to Slack after a form submission?

Once set up, our system sends new lead information from Facebook to Slack almost instantaneously after the form is submitted. There might be slight delays due to network speeds or API limitations, but generally it happens within seconds.

Can I use this integration if I manage multiple Facebook pages or Slack workspaces?

Yes, you can use our integration across multiple Facebook pages or Slack workspaces. You'll set up separate Zaps for each combination of page and workspace you'd like connected.

What kinds of triggers can initiate a message in Slack from Facebook Lead Ads?

The primary trigger is a new lead form submission on your selected Facebook page's ad campaign. When a new prospect submits their information through the lead ad form, this event triggers automatically sending a message in your specified Slack channel or directly messaging a team member.

Is it possible to test the integration before going live?

Yes, during setup we provide an option for testing. You can simulate a lead submission on Facebook which will allow you to see how leads appear on Slack ensuring everything runs smoothly before activating your Zap.

Practical ways you can use Facebook Lead Ads and Slack

Streamlining Operations through Automation

Implement a workflow to automate routine operational tasks like invoicing, inventory updates, and basic data entry, helping the business owner focus on strategy and decision-making.

Business Owner
Automated Campaign Management and Analytics

Create a workflow to automate email campaigns, social media posts scheduling, and gather real-time analytics, enabling the marketing team to focus on creative and strategic activities.

Marketing & Marketing Ops
Optimizing Lead Allocation and Reporting

Design a workflow for automating the lead distribution process and consolidating sales reports to ensure quicker response times and improved sales team efficiency.

Sales Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Page
      Required
    • Form
    • FBLA_copy
    Trigger
    Instant
    Try It
    • Include_alias
    Trigger
    Instant
    Try It
    • User Name
    • Highlight Word
    • Trigger for Bot Messages?
    Trigger
    Instant
    Try It
    • Trigger for Bot Messages?
    • Optimized data
    Trigger
    Instant
    Try It
    • Channel
      Required
    • Trigger for Bot Messages?
    • Optimized data
    Trigger
    Instant
    Try It
    • Channel
      Required
    • User Name
    • Shared
    Trigger
    Instant
    Try It
    • Search Query
      Required
    • Optimized data
    Trigger
    Polling
    Try It

Learn how to automate Facebook Lead Ads on the Zapier blog

Learn how to automate Slack on the Zapier blog

facebook-lead-ads logo
facebook-lead-ads logo
About Facebook Lead Ads
Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.
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slack logo
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About Slack
Slack is a platform for team communication: everything in one place, instantly searchable, available wherever you go. Offering instant messaging, document sharing and knowledge search for modern teams.
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